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Fortune names Apple CEO Tim Cook 'World's Greatest Leader'

New interview discusses pressures of leadership, higher profile of colleagues

On Thursday, Fortune magazine named Apple CEO Tim Cook to the top spot of its "World's 50 Greatest Leaders," which largely refers to business and industry leaders rather than government officials. The honor came with a new interview with Cook as well as some of those who work with him, and addresses many of Cook's and the company's successes (and a few missteps) in the lengthy profile.

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Review: Becoming Steve Jobs

Absorbing and informed new look at the man's life

Becoming Steve Jobs is an engrossing account of the Apple CEO's life, and very specifically on his journey to becoming a businessman with art and style. It's not as well written as Leander Kahney's Jony Ive book but it's significantly better than Walter Isaacson's Steve Jobs: The Exclusive Biography .

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First Look: Apple 13-inch MacBook Pro (with Force Touch trackpad)

Apple quietly revolutionizes the trackpad with Force Touch

The new 13-inch Apple MacBook Pro with Retina display looks exactly like the model that it replaces, though it remains comfortably the most beautifully designed and finished full-power 13-inch notebook on the market. Beneath the hood, however, it has been substantially reengineered with Intel's new 5th-generation Core i5 or i7 dual-core processors, also known by their "Broadwell" codename as well as flash storage that is twice as fast as the previous model. Nice. As an unexpected bonus, Apple has also included its brand new Force Touch trackpad to the equation, which is in many ways the real star of the show.

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The MacNN Podcast, episode seven: Apple TV rumors, Windows 10, more

Disrupting industries is the new black, great apps and fair app prices, bad jokes

The MacNN Podcast episode seven is now available, and this week we looked at the rumor that Apple is preparing to revamp the Apple TV and sweeten the pot with an optional package of channel offerings that don't require a cable subscription; Google's entry into the MVNO space; the recent Microsoft announcements about Windows 10; Facebook getting into inter-site payments; the return of Launcher to the App Store, and the removal of so-called "anti-virus" iOS apps; our latest "Living With" column; and our favorite apps of the week.

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ABC airs segment on secret Apple Watch testing facility

Apple employees used as health, fitness test subjects for Watch, HealthKit

In an unusual move for the normally-secretive company, Apple has allowed ABC News crews access to a previously top-secret heath and fitness lab that was designed to test and improve the Apple Watch. A report on the facility, which aired on Nightline on Friday, showed the nondescript building where the company created its full gym and testing facility, centered around activity.

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Hands On: Buzz Aldrin's Space Program Manager 1.4.16 (iPad, PC, Mac)

Learn about the history of the space race, or create your own history

Buzz Aldrin's Space Program Manager by Slitherine depicts the Cold War space race from the perspective of those on one of the front lines. While populated with soldiers and military, this time, we're talking about NASA and the Soviet Space Agency. This game isn't about artillery barrages or submarines lurking about, but one of managing departments, selecting and training personnel, and balancing budgets.

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MacNN Podcast, episode six: New MacBook, ResearchKit, Title II, more

Our panel still talking about 'Spring Forward' event ramifications

The MacNN Podcast episode six is now available (later than normal -- sorry about that), and this week we looked at the new MacBook and weigh up its pros and cons; talk about Apple Watch pricing and some new details that have come out since last Monday; delve into ResearchKit, which is already making big waves in the medical community; discuss Samsung's Galaxy S6 and the line's fading status as an "iPhone killer" (though still likely to be a very successful competitor); and get into the actual meat of the FCC's net neutrality and Title II proposal.

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Title II, net neutrality 'Open Internet' FCC order published in full

No surprises; Title II a light touch, debate terms bandied about defined finally

The US Federal Communications Commission has published its new Open Internet order, also known as net neutrality and Title II order, in full. The document spells out specifically which aspects of the 80-year-old Title II concept will be applied to Internet Service Providers, as well as specifics of the net neutrality order.

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Editorial: Apple has nothing to fear from Samsung Galaxy S6

Samsung's Plan B looks a lot like its Plan A, but this time things are different

The Samsung Galaxy S6 is about to hit retail stores in April, but Apple has nothing to fear from it. Samsung is on a similar trajectory to HTC, despite its much more substantial advertising budget and resources. While there will likely always be a market for premium high-end Android smartphones, there are at least two significant factors that will see this segment struggle to reproduce the types of profits that it has previously for HTC and Samsung.

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Editorial: Apple still for 'the rest of us,' but who's 'us' now?

The MacBook is a solid machine, stop being annoyed it's not for you

Another Apple announcement has come and gone, and while we did get the Apple Watch details we were expecting, we got a bit more. Apple has resurrected the MacBook -- and this time, not clad in plastic. The attractive machine, and by association, Apple itself, is garnering a fair amount of Internet hate, regardless of new technologies, because on some levels it doesn't appeal to -- nor is it aimed at -- power-users.

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Apple Watch arrives at press event; has 18-hour 'typical use' battery

CEO Tim Cook reveals details, apps for Apple's latest hardware category

On Monday, Apple CEO Tim Cook and other executives spent the majority of their time during the press event held today talking about the forthcoming Apple Watch. The company finally iterated pricing for the device, one of the biggest mysteries concerning the debut, by saying the Sport version would start at $349 ($399 for the men's model), while the regular model would begin at $549 to $1,040 ($50 more for the 42mm men's watch size), and the deluxe Edition version, which features a solid 18-karat gold body, would be available from $10,000. The Apple Watch will officially open for pre-orders at retail on April 10, and demos are available at Apple Stores. It will debut on April 24 at retail.

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Apple surprises with new MacBook

Most extreme and efficient notebook ever, says Schiller

Apple on Monday surprised observers with the unveiling of a new MacBook , featuring a 12-inch Retina display, a motherboard that is 67 percent smaller than even the MacBook Air, a new fanless design that is even thinner than the Air, but retains the all-day battery life. The new MacBook comes in at two pounds even, and also features an all-new keyboard and trackpad, with a a new single USB-C port for most connections. It will be available in three colors, matching the current iPhone line.

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MacNN Podcast episode five: MS Office for Mac, the Apple Watch, more

Some of the best -- and worst -- trends in tech this week

The MacNN Podcast is now up to episode five, and this week we looked at the new Microsoft Office 2016 preview; the disturbing trend of legitimate app makers inserting adware (or worse) into their apps to make a few extra bucks; the news from last week's Mobile World Congress, including the new Samsung Galaxy S6 and S6 Edge; our favorite reviewed apps of the week, and more news about Monday's public debut of the Apple Watch.

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Apple Watch picks up standalone functionality

Apple Watch gets new features as launch approaches

Apple has quietly added standalone functionality to the list of Apple Watch features ahead of its impending launch. According to the dedicated Apple Watch section on the Apple website providing an overview of its capabilities, Apple Watch users will now be able to leave their iPhone behind when going for a run and will be able to use the Apple Watch itself for music playback. While the feature is not uncommon in some competing smartwatches, the pre-launch Apple Watch event held last year by Apple did not include any mention of standalone functionality, instead suggesting that iPhone was a mandatory requirement for the Apple Watch in all usage scenarios.

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Hands On: Microsoft Office 2016 Preview (OS X)

The behemoth of office data processing returns -- and it is very good

We're not going to judge Microsoft Office for Mac 2016 in the detail or the depth that we will when it finally ships as a finished product. However, Microsoft has made it available in preview beta form, and it is irresistible. It's also very good, and if you have even a modicum of interest in Microsoft Office, you should try it now - though there are one or two caveats you'll want to keep in mind.

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Apple in talks to add streaming HBO service to Apple TV

Channel would not require existing cable or satellite subscription

According to a new report , Apple is in talks with movie and original program service HBO to bring its streaming service, called "HBO Now," to Apple TV as a standalone subscription service that does not require an existing cable or satellite connection. The deal, if it goes through, would bring some flexibility to users who would like HBO programming, but don't want to pay for a higher-priced bundle that cable companies often force on customers. The service might launch in time for the Game of Thrones premiere on April 12.

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How 'appflows' reveal the true power of the iPad Air 2

iPad Air 2 and 'appflows' reveal the real power of Apple's post-PC paradigm

We recently had the opportunity to learn about how iPad Air 2 is being used in small business. There are several apps being used by small businesses on the iPad Air 2 to enable them to undertake tasks themselves, where they might otherwise outsource at considerable expense. We also looked at real-world case studies, where the same apps had been used to excellent effect. Perhaps the most interesting aspect was how a series of different apps could be used together to powerful effect. What we were really exploring could best be called app workflows, or "appflows," if one is looking for a catch phrase.

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Apple Watch: plethora of details leak as public debut nears

Code name, new features, availability outside of US comes to light

As the publicity machine shifts into high gear in preparation for the public debut of the Apple Watch on March 9, new details and additional features, applications and other bits of information are making their way into the press. The codename for the project, for example, was "Gizmo," reports The New York Times . Among other revelations are the role that former Adobe Flash chief Kevin Lynch played, power-saving and style details, and the news that the watch will also launch abroad in its first month.

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Apple releases public beta of 10.10.3, including new Photos app

First public release of Photos does not replace iPhoto, Aperture

A little over a week after the second developer beta of OS X 10.10.3, which includes the first public peek at the forthcoming Photos app , Apple has made a new version public for pre-registered beta testers. Build 14D87p is the first public beta of 10.10.3, and includes the Photos app for public testing for the first time (developers had been able to to use the application in the previous two betas ). The public version appears to be identical to the second developer beta, numbered 14D87h.

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MacNN Podcast Episode 4: Net Neutrality, Leonard Nimoy, Apple Watch

The MacNN Podcast for March 2, 2015

The MacNN Podcast hits its fourth airing and touches on the hot button issues in the tech world! Join this week's hosts, MacNN Editor Charles Martin, alongside staff writer Michelle Elbert, and Managing Editor Mike Wuerthele as they discuss the events that got our attention, needed further discussion, or just plain tickled our fancy.

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Apple media event scheduled for March 9, likely to discuss Apple Watch

No official details have been given by Apple for the Yerba Buena Center event

Apple has today invited the media to an event on March 9. The "Spring Forward" event is taking place at the Yerba Buena Center for the Arts in San Francisco, and is likely discussing firm release dates, and details of the final shipping version of the Apple Watch. The title of the event makes reference to time, suggesting the upcoming change in most first-world nations that sees clocks moved forward an hour -- in effect, a brief leap into the future.

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FCC approves net neutrality, Title II proposal in 3-2 vote

Fight likely to continue in House, Senate over depth of FCC power

The US Federal Communications Commission (FCC) has approved the net neutrality rules, including Title II regulation of Internet Service Providers as proposed by FCC Chair Tom Wheeler, with minor modifications. The vote wasn't unanimous, nor was it expected to be, and predictably split across party lines. The two Democratic members and the Chair voted to approve the contentious policy, and the two Republican members voted against it.

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Pointers: introducing Siri to your family

Ridiculously easy way to edit relationship data into Contacts

This week's Pointers tip is short and sweet, and one of those head-slapping "of course!" moments. It's a far simpler way of adding your family into Siri so that she (or he) will understand who you mean when you say "send a text to my wife" or "read me the last email from my father." You can do this manually in Contacts (or the previous version, known as Address Book), but its a bit labor-intensive that way. Using this easier method, you can eliminate the dreaded "which John did you mean?" when you know more than one, and meant the one you're related to.

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Apple Watch stars in 12-page Vogue spread; Cook spills details

Apple CEO allegedly overheard telling German Apple worker he can shower with it

While the Apple Watch will make its first US cover debut in the March issue of lifestyle and health magazine Self , the US edition of fashion magazine Vogue features a 12-page ad for the Apple Watch in the current March issue -- and a video version of the ad for the iPad edition. The new ads continue Apple's theme of positioning the Apple Watch -- or at least some versions of the forthcoming product -- to the fashion market. As is customary, the print ad features some images of the product at full size.

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Editorial: iCar or Apple moonshot?

There are many reasons Apple might invest in automotive research

There are a lot of rumors floating around that Apple is working on a car. While on one hand it may seem far-fetched, it is not beyond the realm of possibility. Apple works on lots of projects, many of which never see the light of day. There are a litany of Apple patents that have emerged over the years - of products or ideas that have not materialized as shipping products - that testify to this.

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Back to the Mac: unboxing and setting up the Mac mini

The proper rituals must be performed, obviously

Two weeks ago, staff writer and long-time Windows user Malcolm Owen returned to Mac following a five-year absence. Back to the Mac is a series of posts where he charts his progress in introducing Apple to his working environment once again. In this second installment, Malcolm goes through the unboxing ritual, and sets up the machine for daily use. The happiest moment of any geeky person's life is when they get to unbox some new toys, and if I said I wasn't excited about getting my new Mac mini out of the box, I'd be lying.

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Briefly: Apple's ARC mandate, Maps Connect and printer updates

Developers told to switch to ARC memory management by May 1

On Friday, Apple began notifying developers of a mandatory change in how apps manage memory when in use, instituting a newer form of "retain and release" where old code in RAM is periodically flushed out, in Apple's preferred Automatic Reference Counting (ARC) feature. As of May 1, all new and updated apps submitted to the Mac App Store must make use of ARC.

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Apple closes week with new record high, market cap totals

Company still riding streak from record iPhone, Mac sales

In what has now started to become a routine occurrence, AAPL on Friday ended the week with a new all-time record high for its stock, as well as its market capitalization. The stock closed on Friday at a price of $129.49 per share, though it is down a nickel in after-hours trading at the time of this article. The market cap for the company now stands at $754.28 billion after the stock rose 0.81 percent on the day, compared to $710 billion just 10 days ago .

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Apple is world's most admired company for eighth year running

Fortune ranking follows others, achieves top score in all scoring categories

For the eighth year running, Apple has again captured the title of "World's Most Admired Company," according to the annual survey from Fortune . The magazine had previously also honored Apple by naming it the world's most valuable brand; competitor Barron's had recently named it the world's most respected company. The award reflects the voting of some 4,104 executives, directors, and securities analysts.

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Briefly: Apple moves Canadian HQ, removes Cuba from restricted list

Apple Canada moves headquarters to smaller but downtown location

Apple Canada has opted to downsize, despite record sales in the country . The company is said to be selling its former headquarters in the Ontario suburb of Markham for a smaller set of offices on Bremner Boulevard , near the Air Canada Centre. The move brings the administrative offices for Canada's Apple subsidiary close the company's Toronto store at Eaton Centre , now just blocks away and due to be renovated into a flagship store in the near future.

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