Apple vs. New York over logo design
04/03, 2:25pm
Apple vs. New York
Apple is claiming that a new logo for New York City's GreeNYC campaign is too similar to its own. According to Wired, the GreeNYC logo shows a stylized apple with a stalk and a leaf that bears a resemblance to Apple's famous logo. When the city applied for a trademark on the logo, Apple filed a formal opposition, claiming that a trademark grant on the logo would "seriously injure the reputation which [Apple] has established for its goods and services." The city of New York stated, in response: "The city believes that Apple's claims have no merit and that no consumer is likely to be confused. This well-known city is using its new design in a variety of contexts that have absolutely nothing to do with Apple Inc."
