Tag - Study
As noted in our Daily Deals post, prices on the Apple Watch are now being routinely discounted by as much as $100 as part of what appears to be a concentrated strategy to make the device one of the hottest gifts this holiday season. On the heels of the discounting, which has made the wearable a popular choice for gifting, comes a new study that says 62 percent of current owners plan to buy another Apple Watch as a gift for someone else. The trend could push 2015 Apple Watch sales into the range of 16 million units, though firm figures are hard to come by.
A new study (PDF) by Consumer Intelligence Research Partners (CIRP) claims that as of the end of September, more than 101 million iPhones were in use in the United States, a ratio approaching one iPhone for every three Americans. The study further found that of that number, 62 million units -- were recent models from either this year or last. The majority, 58 million, are 2014's iPhone 6 or 6 Plus, with only four million of the latest model sold in the US in the first weekend of availability before the end of the September quarter.
The Apple Watch's innovative combination of gentle reminding, motivation, goal setting, and its key visualization of activity and progress is actually working to help users lead healthier lives, a new study from Wristly concludes. Users in a study of Apple Watch early buyers report that 86 percent of them are still wearing the device on a daily basis, with another 12.3 percent wearing it "most days." Only three respondents in the survey of 1,000 users -- 0.3 percent -- said they no longer wear the device.
Since Taylor Swift kicked off a debate on the artistic merits of the album and the degradation of art by streaming music, numerous parties in the music industry are chiming in on the topic of sales. The latest is the Country Music Association (CMA), which conducted a study that compared consumer action towards buying a song or album, based on listening to a new song over the radio or through a streaming platform.
Adam Kramer, co-author of the paper involving Facebook news feed manipulation, took to the social media service to explain the importance of the study earlier this week. Since news of the psychological study hit the Internet, many have wondered about the ethical implications of emotional manipulation by the company. Kramer indicated that the researchers didn't clearly state their motivations in the paper, leading to a misinterpretation of how the study was perceived.
In helping to celebrate the fifth anniversary of the iOS App Store yesterday, auction giant eBay -- who's own app is a consistent chart-dweller for mobile buying and selling -- revealed the results of a study that asked 200 iPhone users to resist activating any of the apps (other than the phone itself) for a period of four days. The results reveal a culture that is -- just five years after the first third-party apps appeared -- extremely dependent on them to organize their lives and perform their daily activities. Ebay monitored the four days without the apps and the first four days of participants getting to use them again.
Mobile usage analysis firm Onswipe, as part of a slideshow celebrating its second year of operation, revealed some further analysis of user data from iPads that in some cases reveal interesting habits and in others reinforce facts already known from other end-user studies. According to the analysis drawn from its 127 million users over two years, iPad users prefer landscape to portrait, email as the most popular method of sharing, and the peak usage time is around 10PM during the early days of the week, among other factoids.
A study of 10,000 US computer users by customer satisfaction analyst Tempkin Group has once again ranked Apple as the top manufacturer for overall "computer experience" quality, which is defined as having excellent functionality, being accessible and generating the strongest positive emotions. This is the third year running that Apple has topped the list, but HP took second place -- losing by only two percentage points, and with a higher "functionality" rating than Apple. Sony and Lenovo were ranked least favorably of the 10 manufacturers rated.
Consumers who were born into the world of mobile technology have been found to switch their attention between different media platforms or channels within the same platform approximately 27 times per hour, according to an Innerscope study published by Time Inc. The majority of younger "digital natives" also reported a preference for text messaging rather than calling.
A new study exploring the effects of cellular radiation has found no relationship between cellphone use and cancer in children and adolescents. The European study, which was published in the Journal of the National Cancer Institute, aimed to focus on the potential risks for young users, amid concerns that children are more sensitive to radiation than adults.
Now AAPL Stock: 143.65 ( -0.14 )
Cirrus creates Lightning-headphone dev kit
Apple supplier Cirrus Logic has introduced a MFi-compliant new development kit for companies interested in using Cirrus' chips to create Lightning-based headphones, which -- regardless of whether rumors about Apple dropping the analog headphone jack in its iPhone this fall -- can offer advantages to music-loving iOS device users. The kit mentions some of the advantages of an all-digital headset or headphone connector, including higher-bitrate support, a more customizable experience, and support for power and data transfer into headphone hardware. Several companies already make Lightning headphones, and Apple has supported the concept since June 2014. http://bit.ly/29giiZj
Apple Store app offers Procreate Pocket
The Apple Store app for iPhone, which periodically rewards users with free app gifts, is now offering the iPhone "Pocket" version of drawing app Procreate for those who have the free Apple Store app until July 28. Users who have redeemed the offer by navigating to the "Stores" tab of the app and swiping past the "iPhone Upgrade Program" banner to the "Procreate" banner have noted that only the limited Pocket (iPhone) version of the app is available free, even if the Apple Store app is installed and the offer redeemed on an iPad. The Pocket version currently sells for $3 on the iOS App Store. [32.4MB]
Porsche adds CarPlay to 2017 Panamera
Porsche has added a fifth model of vehicle to its CarPlay-supported lineup, announcing that the 2017 Panamera -- which will arrive in the US in January -- will include Apple's infotainment technology, and be seen on a giant 12.3-inch touchscreen as part of an all-new Porsche Communication Management system. The luxury sedan starts at $99,900 for the 4S model, and scales up to the Panamera Turbo, which sells for $146,900. Other vehicles that currently support CarPlay include the 2016 911 and the 2017 models of Macan, 718 Boxster, and 718 Cayman. The company did not mention support for Google's corresponding Android Auto in its announcement. http://bit.ly/295ZQ94
Apple employees testing wheelchair features
New features included in the forthcoming watchOS 3 are being tested by Apple retail store employees, including a new activity-tracking feature that has been designed with wheelchair users in mind. The move is slightly unusual in that, while retail employees have previously been used to test pre-release versions of OS X and iOS, this marks the first time they've been included in the otherwise developer-only watchOS betas. The company is said to have gone to great lengths to modify the activity tracker for wheelchair users, including changing the "time to stand" notification to "time to roll" and including two wheelchair-centric workout apps. http://bit.ly/2955JDa
SanDisk reveals two 256GB microSDXC cards
SanDisk has introduced two 256GB microSDXC cards. Arriving in August for $150, the Ultra microSDXC UHS-I Premium Edition card offers transfer speeds of up to 95MB/s for reading data. The Extreme microSDXC UHS-I card can read at a fast 100MB/s and write at up to 90MB/s, and will be shipping sometime in the fourth quarter for $200. http://bit.ly/294Q1If
Apple's third-quarter results due July 26
Apple has advised it will be issuing its third-quarter results on July 26, with a conference call to answer investor and analyst queries about the earnings set to take place later that day. The stream of the call will go live at 2pm PT (5pm ET) via Apple's investor site, with the results themselves expected to be released roughly 30 minutes before the call commences. Apple's guidance for the quarter put revenue at between $41 billion and $43 billion. http://apple.co/1oi1Pbm
Twitter stickers slowly roll out to users
Twitter has introduced "stickers," allowing users to add extra graphical elements to their photos before uploading them to the micro-blogging service. A library of hundreds of accessories, props, and emoji will be available to use as stickers, which can be resized, rotated, and placed anywhere on the photograph. Images with stickers will also become searchable with viewers able to select a sticker to see how others use the same graphic in their own posts. Twitter advises stickers will be rolling out to users over the next few weeks, and will work on both the mobile apps and through the browser. http://bit.ly/29bbwUE