Tag - Study
As noted in our Daily Deals post, prices on the Apple Watch are now being routinely discounted by as much as $100 as part of what appears to be a concentrated strategy to make the device one of the hottest gifts this holiday season. On the heels of the discounting, which has made the wearable a popular choice for gifting, comes a new study that says 62 percent of current owners plan to buy another Apple Watch as a gift for someone else. The trend could push 2015 Apple Watch sales into the range of 16 million units, though firm figures are hard to come by.
A new study (PDF) by Consumer Intelligence Research Partners (CIRP) claims that as of the end of September, more than 101 million iPhones were in use in the United States, a ratio approaching one iPhone for every three Americans. The study further found that of that number, 62 million units -- were recent models from either this year or last. The majority, 58 million, are 2014's iPhone 6 or 6 Plus, with only four million of the latest model sold in the US in the first weekend of availability before the end of the September quarter.
The Apple Watch's innovative combination of gentle reminding, motivation, goal setting, and its key visualization of activity and progress is actually working to help users lead healthier lives, a new study from Wristly concludes. Users in a study of Apple Watch early buyers report that 86 percent of them are still wearing the device on a daily basis, with another 12.3 percent wearing it "most days." Only three respondents in the survey of 1,000 users -- 0.3 percent -- said they no longer wear the device.
Since Taylor Swift kicked off a debate on the artistic merits of the album and the degradation of art by streaming music, numerous parties in the music industry are chiming in on the topic of sales. The latest is the Country Music Association (CMA), which conducted a study that compared consumer action towards buying a song or album, based on listening to a new song over the radio or through a streaming platform.
Adam Kramer, co-author of the paper involving Facebook news feed manipulation, took to the social media service to explain the importance of the study earlier this week. Since news of the psychological study hit the Internet, many have wondered about the ethical implications of emotional manipulation by the company. Kramer indicated that the researchers didn't clearly state their motivations in the paper, leading to a misinterpretation of how the study was perceived.
In helping to celebrate the fifth anniversary of the iOS App Store yesterday, auction giant eBay -- who's own app is a consistent chart-dweller for mobile buying and selling -- revealed the results of a study that asked 200 iPhone users to resist activating any of the apps (other than the phone itself) for a period of four days. The results reveal a culture that is -- just five years after the first third-party apps appeared -- extremely dependent on them to organize their lives and perform their daily activities. Ebay monitored the four days without the apps and the first four days of participants getting to use them again.
Mobile usage analysis firm Onswipe, as part of a slideshow celebrating its second year of operation, revealed some further analysis of user data from iPads that in some cases reveal interesting habits and in others reinforce facts already known from other end-user studies. According to the analysis drawn from its 127 million users over two years, iPad users prefer landscape to portrait, email as the most popular method of sharing, and the peak usage time is around 10PM during the early days of the week, among other factoids.
A study of 10,000 US computer users by customer satisfaction analyst Tempkin Group has once again ranked Apple as the top manufacturer for overall "computer experience" quality, which is defined as having excellent functionality, being accessible and generating the strongest positive emotions. This is the third year running that Apple has topped the list, but HP took second place -- losing by only two percentage points, and with a higher "functionality" rating than Apple. Sony and Lenovo were ranked least favorably of the 10 manufacturers rated.
Consumers who were born into the world of mobile technology have been found to switch their attention between different media platforms or channels within the same platform approximately 27 times per hour, according to an Innerscope study published by Time Inc. The majority of younger "digital natives" also reported a preference for text messaging rather than calling.
A new study exploring the effects of cellular radiation has found no relationship between cellphone use and cancer in children and adolescents. The European study, which was published in the Journal of the National Cancer Institute, aimed to focus on the potential risks for young users, amid concerns that children are more sensitive to radiation than adults.
Now AAPL Stock: 93.74 ( -1.09 )
Fiat Chrysler adding Siri Eyes Free
On Friday, automaker Fiat Chrysler issued a software update for selected 2013-2015 model cars to allow Siri Eyes Free, the precursor to the more fully-featured CarPlay, to be compatible with the vehicles' infotainment systems, including steering wheel control. The 2013 through 2015 model Ram 1500/2500/3500, the 2013-2015 Dodge Viper, the 2014-2015 Dodge Durango, the 2014-2015 Jeep Cherokee and Grand Cherokee, and the 2015 models of Dodge Challenger and Charger, Jeep Renegade, and Chrysler 200 and 300 can be upgraded through the Unconnect touchscreen, visiting the Uconnect site and entering their 17-digit Vehicle ID, then downloading the update to a USB drive. Installation can take up to 45 minutes, and can only be done while the vehicle is in park. http://bit.ly/23f0sby
Tor Myhren starts as VP of Communications
After an initial announcement in December, Apple on Friday added former Grey Group chief creative officer Tor Myhren to its leadership roster as VP of Marketing Communications, placing the well-known ad exec in charge of Apple's advertising and Internet marketing efforts, as well as having a hand in packaging design. He will report directly to CEO Tim Cook, and is replacing the retired Hiroki Asai, who left Apple after 18 years with the company. Myhren is expected to continue Apple recent push into more "lifestyle" marketing rather than product-centric ads, such as the well-remembered "I'm a Mac" campaign from last decade. http://apple.co/1Wwf0Dd
Marseilles Apple Store to open May 14
Apple has officially announced its newest retail store in France, which is to open in the southern port city of Marseilles in the Les Terrasses du Port shopping center on May 14 at 10AM local time. It will be the 19th full retail store Apple has opened in the country, or 20th if one includes the Apple Watch-only boutique at Galeries Lafayette in Paris. Apple is said to be planning a new showcase Paris store to be located on the Champs-Élysées. http://apple.co/1pP77vO
Maps adds Flyover, Suggestions locations
Apple has updated Maps to include Spotlight Suggestions for Denmark, Norway, and Sweden, allowing users to search both internally and across the web on both Mac and iOS devices for data in Spotlight. In addition, the company has added Puerto Vallarta, Mexico and Akron, Ohio to the 3D Flyover feature, offering computer-enhanced aerial views of the two areas -- and has activated real-time traffic information for Thailand, which will augment services like reminders to incorporate estimated travel times for appointments, as an example. The company recently added Nearby searches to five countries, and rolled out transit directions for Montreal in Canada and Portland, Oregon. http://apple.co/1Lh1Zel
Verizon gives last offer, issues workers ultimatum
Verizon has offered striking workers its "last, best and final offer" following 10 months of protracted negotiations with union leaders. The latest offer comes on the back of 36,000 Verizon employees taking strike action two weeks ago. The proposal includes a 7.5 percent wage rise, better benefits and voluntary retirement incentive offers. The striking workers, mainly on from its fixed line operations, have claimed that Verizon has outsourced 5,000 jobs to workers overseas and that it has been deliberately hiring low-wage, non-union contractors. Verizon recently posted revenue of $32.2 billion for the March quarter. http://cnnmon.ie/26AmwSv
CarPlay comes to Porsche 718 Cayman
Porsche has revealed that its new 718 Cayman series will be the latest vehicles in its range equipped with support for Apple CarPlay. The new Porsche models joins the recently announced 718 Boxster, the 2017 Macans and the 2016 model of the 911 in offering support for Apple's iOS in the car interface. Both are fitted standard with an eight speaker sound system and the Porsche Communications Management (PCM) system. The entry-level Cayman starts at $53,9000, while the faster S variant starts from $66,300. Although already on sale, the won't reach US dealers until late November. http://prn.to/1Tj1EW7
Macphun offers free Photos filters
Image editing software maker Macphun are offering a free set of up to 30 photo filter effects to extend the range of filter options available to users of Apple's Photos app for OS X, which replaced the previous iPhoto program. The first 15 filters are available after installing the software, and includes filters such as "Ancient Canvas" and "Twilight," while users who sign up for the Macphun newsletter will unlock the other 15 effects. The extension integrates directly into Photos, and include sliders for finer control of the effects and a masking brush. http://bit.ly/1VEgQD6