Tag - IPhone 7
Really, rumor mongers? Really? WWDC's corpse is not even cold yet, and you're already walking back your weakest rumor by claiming it was going to be in there, but mean old Apple axed it? This is Standard Rumor Fizzle Excuse number two, right behind "delayed because of production problems." So let us be sure we have this right -- that dual camera lens you've been assuring us for months would be the lead visible difference in the otherwise-samey "iPhone 7," the one you showed us numerous mockups of, has been "cancelled" days before Foxconn cranks up the assembly to make 70 million of them for this fall because Apple just realized the technology is "immature?" Right. Sure.
AT&T is developing special "iPhone 7" promotions that it plans to announce in time for the expected September launch of the next-generation smartphone flagship from Apple, according to Nomura Securites analyst Jeffrey Kvaal. AT&T's total annual subscriber churn is currently running at 1.42 percent. This is a figure that AT&T is hoping to minimize, by trying to retain subscribers who could potentially leave the network for another when the next iPhone launches, while also attracting new subscribers to its network.
Apple supplier Broadcom is forecasting 20 percent sequential growth in its wireless division over the next quarter. Without calling out Apple specifically, Broadcom CEO Hock Tan said that this could be put down almost entirely to a "North American company," which is ramping up orders for parts for its next-generation smartphone -- the Broadcom parts in question are wireless baseband chips. The jump in growth is said to be in line with previous quarters, suggesting that Apple is expecting the typical surge in demand that normally comes with the annual launch of its latest flagship iPhone.
While Apple is having a "tough compare" year with the iPhone 6s -- sales are healthy and even grew in the holiday quarter, but pent-up demand for larger-screened iPhones created a sales surge in 2015 that the 6s line has not matched in 2016 -- the 2017 fiscal iPhone sales year (which starts on October 1 of this year) looks bright and may well set records, according to BMO Capital Markets analyst Tim Long.
We're another week along with the latest twist and turns of the rumor mill, but we seem to have come full circle this time: "new" and "leaked" schematics for the "iPhone 7" and the "7 Plus" larger model are back to the original ideas: that apart from the camera and slightly-rearranged antenna bands, the next iPhones will look almost exactly like the ones they replaced. Worse, we're now hearing reports that the alleged home Siri device will actually be ... another new Apple TV model, just as Apple said it would be a year ago.
We've noted in this space previously that noted analyst Ming-Chi Kuo has previously declared that the forthcoming "iPhone 7," expected in September, will be a "flop" because it will be "unattractive" to buyers, since the current vision of the device is that it will look and function pretty much like the iPhone 6s -- a kind of second "s" release of the iPhone 6 design, mirroring Intel's recent announcement that its chip-development cycle was moving to a "tick-tock-tock" model, extending the life of a given processor.
Despite having already been proclaimed a "flop" and "unattractive" by KGI analyst Ming-Chi Kuo due to the alleged similarity in form factor to the iPhone 6s, it would appear that Apple expects to sell many millions of them anyway -- with reports of the usual production ramp-up hiring spree from major suppliers happening a month earlier this year than normal. In addition, the company is reported to have lined up a third assembly partner, Wistron, to help increase numbers available at launch.
Currently the rumor world is focused on the iPhone 7, the "not very attractive" (says Ming-Chi Kuo) next-generation flagship iPhone expected this fall, which he has already declared a flop that won't sell well. And why should it -- all the schematics, mock-ups, and scuttlebutt we've gotten from the usual suspects suggest that it will be very much like an iPhone 6s, except for relocated antenna bands, no headphone jack, and possible new camera (or dual camera on the iPhone 7 Plus). The rumormongers are so bored with this, in fact, that they've taken to quibbling on details, and mocking up iTunes 12.4 just for fun.
One of the bright spots for Apple iPhone sales in recent times is the relative success of the iPhone SE. Although it wasn't included in Apple's "disappointing" March quarter results for iPhone sales, it has been selling gangbusters. As we pointed out in our review of the iPhone SE, it is the best value for money iPhone ever, and that probably has a lot to do with its desirability. Its success also suggests that the four-inch form factor still has market appeal, even though the overall consumer trend is towards smartphones with larger displays. Given the success of the iPhone SE, and the fact that Apple is facing the combined challenges of "currency headwinds," due to a strong US dollar, and a flat global market for smartphones, it needs to give serious consideration to introducing a flagship four-inch "iPhone 7."
The iPhone 7 Plus will have a dual-lens camera, if a supposedly leaked schematic of the Apple smartphone is to be believed. A report supposedly showing the next-generation of iPhone suggests it will be similar in size to the iPhone 6s Plus, but it will have a few major changes, with the altered camera accompanied by the claim that it will lose the headphone jack, something that has surfaced in other rumors about the expected upcoming releases.
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Cirrus creates Lightning-headphone dev kit
Apple supplier Cirrus Logic has introduced a MFi-compliant new development kit for companies interested in using Cirrus' chips to create Lightning-based headphones, which -- regardless of whether rumors about Apple dropping the analog headphone jack in its iPhone this fall -- can offer advantages to music-loving iOS device users. The kit mentions some of the advantages of an all-digital headset or headphone connector, including higher-bitrate support, a more customizable experience, and support for power and data transfer into headphone hardware. Several companies already make Lightning headphones, and Apple has supported the concept since June 2014. http://bit.ly/29giiZj
Apple Store app offers Procreate Pocket
The Apple Store app for iPhone, which periodically rewards users with free app gifts, is now offering the iPhone "Pocket" version of drawing app Procreate for those who have the free Apple Store app until July 28. Users who have redeemed the offer by navigating to the "Stores" tab of the app and swiping past the "iPhone Upgrade Program" banner to the "Procreate" banner have noted that only the limited Pocket (iPhone) version of the app is available free, even if the Apple Store app is installed and the offer redeemed on an iPad. The Pocket version currently sells for $3 on the iOS App Store. [32.4MB]
Porsche adds CarPlay to 2017 Panamera
Porsche has added a fifth model of vehicle to its CarPlay-supported lineup, announcing that the 2017 Panamera -- which will arrive in the US in January -- will include Apple's infotainment technology, and be seen on a giant 12.3-inch touchscreen as part of an all-new Porsche Communication Management system. The luxury sedan starts at $99,900 for the 4S model, and scales up to the Panamera Turbo, which sells for $146,900. Other vehicles that currently support CarPlay include the 2016 911 and the 2017 models of Macan, 718 Boxster, and 718 Cayman. The company did not mention support for Google's corresponding Android Auto in its announcement. http://bit.ly/295ZQ94
Apple employees testing wheelchair features
New features included in the forthcoming watchOS 3 are being tested by Apple retail store employees, including a new activity-tracking feature that has been designed with wheelchair users in mind. The move is slightly unusual in that, while retail employees have previously been used to test pre-release versions of OS X and iOS, this marks the first time they've been included in the otherwise developer-only watchOS betas. The company is said to have gone to great lengths to modify the activity tracker for wheelchair users, including changing the "time to stand" notification to "time to roll" and including two wheelchair-centric workout apps. http://bit.ly/2955JDa
SanDisk reveals two 256GB microSDXC cards
SanDisk has introduced two 256GB microSDXC cards. Arriving in August for $150, the Ultra microSDXC UHS-I Premium Edition card offers transfer speeds of up to 95MB/s for reading data. The Extreme microSDXC UHS-I card can read at a fast 100MB/s and write at up to 90MB/s, and will be shipping sometime in the fourth quarter for $200. http://bit.ly/294Q1If
Apple's third-quarter results due July 26
Apple has advised it will be issuing its third-quarter results on July 26, with a conference call to answer investor and analyst queries about the earnings set to take place later that day. The stream of the call will go live at 2pm PT (5pm ET) via Apple's investor site, with the results themselves expected to be released roughly 30 minutes before the call commences. Apple's guidance for the quarter put revenue at between $41 billion and $43 billion. http://apple.co/1oi1Pbm
Twitter stickers slowly roll out to users
Twitter has introduced "stickers," allowing users to add extra graphical elements to their photos before uploading them to the micro-blogging service. A library of hundreds of accessories, props, and emoji will be available to use as stickers, which can be resized, rotated, and placed anywhere on the photograph. Images with stickers will also become searchable with viewers able to select a sticker to see how others use the same graphic in their own posts. Twitter advises stickers will be rolling out to users over the next few weeks, and will work on both the mobile apps and through the browser. http://bit.ly/29bbwUE