Tag - Gallery
Less than a week after having expanded its "Start Something New" campaign from its Japanese site to the US and most other global Apple sites, the company has begun adding some of the pictures from its curated collection of artwork made on Macs or iOS devices to selected retail stores. The campaign focuses once again on how users use the products to enhance their own lives, but this time focuses on active productivity in the form of artwork creation. Photographs, drawings and videos dominate the collection.
Having started a new ad campaign in Japan, Apple has expanded its "Start Something New" online art gallery to many of its international sites, including the US -- offering a curated collection of photos, illustrations and other pieces created using iOS or Mac hardware and software. As is typical for the company, the aim of the campaign isn't to blatantly push hardware as it is to provide inspiration to action, and showcase how people use the products rather than the products themselves. Apps such as VSCO Cam, Waterlogue, Final Cut Pro and Brushes 3 are among the apps featured.
The 2011 Macworld Expo brought a modest increase in exhibitor numbers since the 2010 show, but many people were waiting to see the crowd sizes before gauging the show's success. The lobby of Moscone West was packed with attendees waiting to get in on Thursday morning, making for a show that became more and more crowded through the week. By Saturday morning, it became difficult to wade through the packed halls. MacNN put together a gallery of images from some of the interesting sights at the expo.
The first day of IDG's 2010 Macworld Expo has attracted large crowds, despite the absence of Apple. Although the exhibits and events only filled the Moscone Center's North Hall, rather than extending across the street to the South Hall, the attendees still arrived in droves.
We have some photos from the show floor in North Hall. The hit of the day was the Pulse Smartpen, a pen capable of recording audio, writing and drawings on specialized paper, then redrawing it on a desktop application. The smartpen won a best of show award. Cases from Incipio, which also won a best of show, were popular and Topaz photo software was attracting attention. iPod accessories and cases were being shown at numerous venders throughout the hall.
We have more Expo showfloor images from the South Hall at the Moscone Center in San Francisco. Crows on the day after the Phil Schiller keynote were heavy, especially at the Axiotron booth, featuring the new 15-inch Modbook. Microsoft, Dr. Bot, Griffin, Roxio and Nikon were getting heavy foot traffic as well. G-Technology (Booth No. 1544 S) had possibly the most unique display on the floor, a G-DRIVE Mini that had survived being run over by a FedEx truck was being used in a semi-crushed state to serve up video for a laptop.
Apple gets a lot of attention at MacWorld, but its the Mac fans and hundreds of other exhibitors that make the show such a spectacle. Here's an inside look from the show floor, including a shots of former Mac evangelist Guy Kawasaki. Other galleries include 17-inch Unibody MacBook Pro, a closer look at iWork '09 and iLife '09, Apple's Expo booth, and Schiller's Expo Keynote.
We have a taken a close-up photos of the new iWork '09 productivity suite, introduced at Schiller's Expo keynote Tuesday morning. iWork features new templates in Pages, Numers and Keynote, and adds publishing to iWork.com for collaborative efforts or sharing with friends and family. Keynote '09 gains a magic move feature and can now be managed by an iPhone or iPod touch for running presentations. Pages '09 adds full-screen view and dynamic outline capabilities, while Numbers '09 gets new charting options and improved formula writing. See also Galleries for the Apple Keynote, iLife '09, the new 17-inch MacBook Pro and the Macworld Apple booth.
We have a slew of photos from iLife '09 which was being shown at the Apple Booth at the Expo, which was announced Tuesday morning with updated versions of iPhoto, iDVD, iWeb, and GarageBand (with new tutorials and self-learning functions). It is expected to ship by the end of the month and will be included as part of Apple's Mac Box Set bundle, which is also set to ship in the same time frame. iLife's iPhoto has added a Faces option for navigation using facial recognition, which is now built in to the application and has learning capabilities. Slideshows have been upgraded in iPhoto and Geo-tagging allows users to search for photos by location. iMovie has added image stabilization and new precision editing capabilities, GarageBand has added music lessons hosted by major musicians and iWeb has added widgets, allowing users to quickly integrate timers, HTML code, iSight links and more.
We have many photos from the show floor, including the Apple booth. Photos incude shots of the Ilife '09/iWork '09 iMac line, the Laptop line that includes 4 17-inch MabBook Pros and the iPod booth. Microsoft, Kensignton, FileMaker, Elgato and Dr. Bot are all nearby.
Now AAPL Stock: 106.82 ( -0.12 )
Cirrus creates Lightning-headphone dev kit
Apple supplier Cirrus Logic has introduced a MFi-compliant new development kit for companies interested in using Cirrus' chips to create Lightning-based headphones, which -- regardless of whether rumors about Apple dropping the analog headphone jack in its iPhone this fall -- can offer advantages to music-loving iOS device users. The kit mentions some of the advantages of an all-digital headset or headphone connector, including higher-bitrate support, a more customizable experience, and support for power and data transfer into headphone hardware. Several companies already make Lightning headphones, and Apple has supported the concept since June 2014. http://bit.ly/29giiZj
Apple Store app offers Procreate Pocket
The Apple Store app for iPhone, which periodically rewards users with free app gifts, is now offering the iPhone "Pocket" version of drawing app Procreate for those who have the free Apple Store app until July 28. Users who have redeemed the offer by navigating to the "Stores" tab of the app and swiping past the "iPhone Upgrade Program" banner to the "Procreate" banner have noted that only the limited Pocket (iPhone) version of the app is available free, even if the Apple Store app is installed and the offer redeemed on an iPad. The Pocket version currently sells for $3 on the iOS App Store. [32.4MB]
Porsche adds CarPlay to 2017 Panamera
Porsche has added a fifth model of vehicle to its CarPlay-supported lineup, announcing that the 2017 Panamera -- which will arrive in the US in January -- will include Apple's infotainment technology, and be seen on a giant 12.3-inch touchscreen as part of an all-new Porsche Communication Management system. The luxury sedan starts at $99,900 for the 4S model, and scales up to the Panamera Turbo, which sells for $146,900. Other vehicles that currently support CarPlay include the 2016 911 and the 2017 models of Macan, 718 Boxster, and 718 Cayman. The company did not mention support for Google's corresponding Android Auto in its announcement. http://bit.ly/295ZQ94
Apple employees testing wheelchair features
New features included in the forthcoming watchOS 3 are being tested by Apple retail store employees, including a new activity-tracking feature that has been designed with wheelchair users in mind. The move is slightly unusual in that, while retail employees have previously been used to test pre-release versions of OS X and iOS, this marks the first time they've been included in the otherwise developer-only watchOS betas. The company is said to have gone to great lengths to modify the activity tracker for wheelchair users, including changing the "time to stand" notification to "time to roll" and including two wheelchair-centric workout apps. http://bit.ly/2955JDa
SanDisk reveals two 256GB microSDXC cards
SanDisk has introduced two 256GB microSDXC cards. Arriving in August for $150, the Ultra microSDXC UHS-I Premium Edition card offers transfer speeds of up to 95MB/s for reading data. The Extreme microSDXC UHS-I card can read at a fast 100MB/s and write at up to 90MB/s, and will be shipping sometime in the fourth quarter for $200. http://bit.ly/294Q1If
Apple's third-quarter results due July 26
Apple has advised it will be issuing its third-quarter results on July 26, with a conference call to answer investor and analyst queries about the earnings set to take place later that day. The stream of the call will go live at 2pm PT (5pm ET) via Apple's investor site, with the results themselves expected to be released roughly 30 minutes before the call commences. Apple's guidance for the quarter put revenue at between $41 billion and $43 billion. http://apple.co/1oi1Pbm
Twitter stickers slowly roll out to users
Twitter has introduced "stickers," allowing users to add extra graphical elements to their photos before uploading them to the micro-blogging service. A library of hundreds of accessories, props, and emoji will be available to use as stickers, which can be resized, rotated, and placed anywhere on the photograph. Images with stickers will also become searchable with viewers able to select a sticker to see how others use the same graphic in their own posts. Twitter advises stickers will be rolling out to users over the next few weeks, and will work on both the mobile apps and through the browser. http://bit.ly/29bbwUE