Tag - Digital magazines
Future Publishing, a UK-owned company that offers a wide range of technology and sports-oriented titles, and was one of the first companies to get behind Apple's Newsstand in a big way, has announced strong earnings in its digital magazine sales. In just under a year, the company's 65 digital titles have generated over $8 million in sales, with over 12 million "container app" downloads and five million subscribers. Late last year, the company announced that digital sales had made up for declines in print sales for the first time.
Digital magazine circulation has reportedly doubled in the second half of 2011, reaching 3.29 million from 1.46 million in the same period in 2010, according to data collected by trade group Audit Bureau of Circulations (ABC). Digital sales still represent a fraction of total publishing, however, taking one percent share in a market that is still dominated by print circulation.
One of the main sticking points in the fight between magazine publishers and Apple in getting magazines into the iTunes eco-system -- Apple's unwillingness to share subscriber data with publishers -- has turned out to largely be a non-issue, Hearst Magazine president David Carey admitted in an interview with Reuters. Describing the negotiations last spring as being filled with "so much drama," he now praises the iPad.
Zinio, a magazine service designed for iOS devices, has become one of the top three grossing iPad apps offered in the App Store. Since July's v2.0 update, which added support for in-app purchases, Zinio has ranked as the number one grossing News application in numerous countries including the U.S., Australia, Canada, and Russia. The application provides access to thousands of magazines from around the world, with support for purchasing both subscriptions and individual issues. All magazines can be viewed as full-color reproductions of the print versions, or as enhanced text pages with support for resizing the text.
Time Warner may be looking to deliver special digital tablet versions of its paper magazines as a perk to its current subscribers. The company's CEO, Jeff Bewkes, hinted that he wants to make the content available to current subscribers--in a model a bit similar to its "TV Everywhere" initiative, which offers its own television content (TNT, TBS, HBO, etc.) to current cable television subscribers on their tablets. However, unlike its video initiative--such as its HBO Go service-- the company may deliver its premium magazine via its native app. Currently, users can download the app its Time, Sports Illustrated and other apps for free, but they must pay for continuing access the magazine content.