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Tag - Charity
As the ongoing refugee crisis as a result of the Syrian civil war continues to flood Europe with migrants, Apple has opted to step up relief efforts beyond the pledge page for the American Red Cross, which is helping with refugee camps and other aid, and has worked with information specialist firm SAP and the band Imagine Dragons on a new charity single, called "I Was Me." All proceeds from sales of the song on iTunes will go to the United Nations Relief Agency, with an additional matching donation of 10 cents per copy being donated by SAP for the first five million in sales.
[Updated with further details on Apple Company Store] Apple has set up a donation page in iTunes -- with a link to it from the main page of its website -- to help customers who wish to donate money to the American Red Cross to help ease the migrant crisis that is sweeping across the Mediterranean and Europe. The crisis, fueled by the Syrian civil war and other upheavals in the region, has put a strain on the resources of the host countries, and displaced nearly half a million people.
Earlier this week, Foto Promos announced its largest-ever bundle of resources, software, training, printing, memberships and other pro-photographer education in a special offer available through MacNN and Electronista called The Big Deal that includes over $4,200 worth of downloadable products for just $99. The bundle, which runs through Thursday, has raised over $31,000 for charity, and features contributions from Lindsay Adler, Jared Platt, Dave Cross, KelbyOne, Lee Varis, Gavin Gough, Tony Sweet, Rick Sammon, Phlearn, Photoshop Cafe, Mylio, Eyefi, Viewbug, AthenTech, and B&H Photo and Video, among others.
A new SEC filing by Apple has revealed that CEO Tim Cook donated 50,000 shares of Apple stock to an unnamed organization, which if sold now would be worth more than $6.56 million. Cook donated the shares out of his personal holdings of AAPL, and was required to file an SEC Form 4 to disclose the transfer, but did not specify which charity has received the gift. Cook has tended to donate to social justice and LGBT organizations.
Following a major earthquake and series of aftershocks on Saturday in the small nation of Nepal, Apple has set up a special iTunes page for donations to the American Red Cross to aid in disaster relief. Visitors can donate in denominations ranging from $5 to $200, with 100 percent of the proceeds going to the charity to help survivors and the families of the estimated 3,617 who have been reported as killed by the quake.
For the third year running, there is an opportunity for a winning bidder to have lunch with Apple CEO Tim Cook, thanks to a Charitybuzz online auction. The lunch data and a pair of VIP tickets to one of Apple's future keynote events are on auction to raise money for Cook's preferred charity, the Robert F. Kennedy Center for Justice and Human Rights. Last year, a similar auction raised $330,000 for the center. Current bidding, with 21 days to go, is $37,500.
On Monday, Apple launched a new program aimed at helping employees find ways to volunteer in their communities, which will further qualify to receive matching gifts from Apple's existing Matching Gifts Program, which has handed out more than $78 million to various charities and non-profits in the past four years. The Apple Global Volunteer Program will launch soon in the US and select cities in Australia and Ireland before rolling out worldwide, for both corporate and retail employees.
Ian Rogers, who was previously the CEO of Beats Music and is still running the service now that it's at Apple, is auctioning a private lunch date in either Los Angeles or Cupertino as part of a charity fundraiser for The Pablove Foundation, a pediatric cancer research nonprofit. The auction, which is being run through Charitybuzz.com, estimates the value of the lunch at $3,000 but is of course hoping to raise much more.
In the span of three years, Apple's matching-donation program -- which encourages employee giving to recognized charities by matching their donation -- has raised more than $50 million. On Thursday, Apple notified employees that it would expand the program worldwide, and will begin donating money to charities where employees volunteer at a rate of $25 per hour. The expansion will bring the program to nearly all countries where Apple has a presence, the company said.
City of Hope, a research and treatment charity focused on cancer and diabetes among other life-threatening illnesses, will be the recipient of donations given by iTunes users through a new portal on the iTunes Store and available for iOS, Mac and Windows users. The move, the first time Apple has set up a donation system for a non-disaster relief organization, is in honor of Breast Cancer Awareness Month, and will be available throughout October.