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Adidas to launch miCoach tracking at July MLS All-Star Match

04/10, 11:00pm

Event labeled first "smart soccer match"

Adidas has announced that the 2012 AT&T Major League Soccer All-Star Game will be the first professional event to feature the miCoach team-tracking system. The miCoach system will enable soccer fans to view live data related to overall team performance and individual metrics from each player on the field.


Adidas adizero f50 shoes send soccer info to PCs, tablets

11/11, 12:15pm

Adidas makes Nike Plus-rivalling f50 official

Adidas on Friday hoped to bring intelligence to soccer (international football) by bringing out a miCoach-equipped version of its adizero f50 shoes. They contain a sensor in the outsole like Nike+ shoes but have an added level of detail that helps track the on-off pacing of a player on the pitch. They cover basics like average speed and distance but can also single out the frequency and distance of sprints as well as the stride.



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