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MS exec confused over "Vista Capable" branding

11/28, 10:30pm

Vista Capable confuses MS

Microsoft's own marketing is reportedly confused over its cryptic "Vista capable" logo, which not only caused confusion among PC buyers, but is also the focus of a lawsuit: a recent discussion with the plaintiff's lawyers indicates that even the company's own staff don't have a clear idea about what the program entails. CNET reports that Mark Croft, Microsoft's director of marketing, inadvertently sympathized with the plaintiffs when he misquoted the intended effect that the company's "Windows Vista Capable" program was to have on consumers.



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