07/09, 12:30am
iPhone praise and concerns
The iPhone 3G's official launch on June 11th is just over two days away, and several industry heavyweights have already offered their opinions on Apple's next generation device, offering mostly praise, peppered with a few criticisms. Among the acclaimed technologists were Walt Mossberg of the Wall Street Journal, David Pogue of the New York Times, and USA Today's Edward Baig. The three writers noted that the different pricing structure and 3G battery life were two small strikes against the new device, but ultimately considered the upgrade to be a boon.
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01/24, 9:40am
USA Today reviews Air
The MacBook Air is an impressive piece of engineering, but suffers from some serious flaws that may reduce its appeal to some, writes USA Today. The newspaper firstly applauds its signature design features, namely its incredibly thin design, which is just over three-quarters of an inch thick at its largest point. Also praised is the backlighting for the keyboard and monitor, as well as the multitouch trackpad, which permits iPhone-like gestures such as pinching and swiping.
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01/02, 10:25am
Apple ads top 2007 list
Apple's iPhone and 'Get a Mac' TV ads are among the most admirable of 2007, according to a list of the most memorable ad moments in 10 major categories published by USA TODAY. The Cupertino-based company's iPhone topped the publication's 'Made me want to buy it now' category by showcasing the device's functions in a close-up shot of the screen. Apple also earned the 'Best characters/mascots/spokespeople' title for Actor Justin Long and comedian John Hodgman in their roles of Mac and PC.
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