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Tag - The Daily
News Corporation is shuttering its digital-only newspaper, The Daily, as part of the company's organizational changes. The date of its last publication, December 15th, will be just two months before the second anniversary of the iPad-only publication's creation. The primary motivation behind the closure has been revealed to be its unprofitability, caused through consistently low readership numbers.
News Corporation publication The Daily is laying off almost a full third of its workers, according to sources for AllThingsD, which is owned by the same parent company. That translates into about 50 people, who are expected to get their job loss notices today. The editorial and sports departments are said to be taking the biggest hits, although "skeletal" coverage in those areas will remain. Other affected departments are said to include the design and production teams.
News Corporation may be on the verge of shutting down The Daily, according to a source in contact with the New York Observer. The publication has allegedly been put "on watch" because of ongoing financial losses totaling about $30 million per year. Its fate is expected to be reevaluated after the US Presidential elections on November 6th.
News Corp. publication The Daily is now available as an iPhone app. The magazine originally launched last year as iPad-only content, also inaugurating in-app subscriptions at the App Store. With the iPhone version readers have the option of cheaper subscriptions, priced at $2 a month, or $20 a year.
Last-minute prep for the new iPad's North American launch has seen Apple create a new sub-section (App Store) for the new iPad. The new sub-section, just known as "Great Apps for the new iPad," currently includes about two dozen apps optimized for the new iPad's much higher-resolution screen. Among the examples are Flight Control Rocket, Sketchbook Pro, and Tweetbot.
Verizon has announced deals to bring a series of prominent apps to Android tablets, such as Slacker Radio. The most important of these, though, may be The Daily, which until now has been iPad-only. It launched in Feburary as a collaboration between Apple and News Corp., inaugurating subscription support for iOS, and News Corp.'s first tablet-only publication.
The Daily's readership figures are less than a quarter of what they need to be to break even, Publicis Groupe executive VP John Nitti revealed in a discussion Wednesday. Relaying what it had heard directly from News Corp., the advertiser told Bloomberg that about 120,000 unique readers, which could include those on two-week trials, were being tracked every week. News Corp. chief Rupert Murdoch had said during the launch event that about 500,000 were needed to break even.
Facebook continued its string of news at f8 by detailing its media sharing. Part of a new system of verbs that replace the generic Like, it focuses most on music: users can spot someone listening to a song in the live ticker and start listening to the same track. Services will still need to launch the separate app if it exists, but the method will let anyone listen to similar content if it exists in a subscription service.
Spotify as promised has at last started up service in US. The music streaming provider is currently active in an invite-only beta but has 15 million tracks and the full feature set of its European counterpart. It includes an expanded free service with ads, a $5 Unlimited monthly plan that gives full streaming on the web, and a $10 Premium plan that gives full access on Android, iOS, and other devices like Sonos and Logitech Squeezebox systems.
The New York Post took a risky move to try and push iPad readers to its native iPad app. Those who try to visit the home page from mobile Safari, even from an alternate link, are redirected to a page linking to the app. Desktop users and even other mobile platforms, like Android, don't face the same limit.