Tag - Prius
Toyota and Salesforce on Monday teamed up on a social network for cars. Nicknamed Toyota Friend, it would put out micro updates similar to Twitter either between fellow drivers or even updates from a car. An electric or plug-in hybrid car could automatically post when it's low on battery, Toyota gave as one example.
Microsoft and Toyota late Tuesday organized a special event for April 6 at 4PM Eastern. The two said little about what it would involve but alluded to a "collaboration" between them. It was important enough that Microsoft chief Steve Ballmer and his Toyota equivalent, Akio Toyoda, would both be present.