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Apple Europe head credits multiple channels for Q4 growth

10/21, 4:50pm

European growth outstrips global figures

A multi-channel strategy is at least partly responsible for Apple's high fourth-quarter growth in Europe, says Pascal Cagni, Apple's general manager and VP for Europe, Africa, the Middle East and India. Whereas growth was 20 percent in the Americas and 25 percent worldwide, combined European revenues advanced 45 percent. Some $2.491 billion was accumulated in the region, as compared to the $4.297 billion produced in the Americas.

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