Tag - Nielsen
Nielson has announced that it will start including streaming video statistics for devices like the Apple TV. The change comes after research from Nielson showed that although traditional TV audiences may be declining, the total number of customers viewing video content in one form or another has not changed. It will start by measuring what people are viewing on their computers, smartphones, and tablets, but is also gearing up to measure viewing habits on connected devices as well.
On the heels of Kanye West withdrawing his latest album "for a week" and making it an exclusive on Tidal (after a brief appearance on iTunes) in order to help save the troubled streaming service, Atlanta-based rapper 'Future' (real name Nayvadius DeMun Wilburn) has hit the number-one position on both the Billboard top 200 and the Nielsen Music charts with his latest album Evol, despite the fact that the album is currently only available on iTunes (for downloads) and Apple Music (for streaming).
The viewing of television shows in the United States via broadcasting has dropped in the face of streaming services gaining in popularity, according to Nielsen. The ratings company's third-quarter report claims the average American watches more than 141 hours of live television per month, or more than four hours a day, but the figure is a year-on-year four percent drop from last year's 147 average hours per month.
The way the popularity of content is measured may be seeing some changes in the coming weeks, both for audio and video. Billboard will start to include streaming and digital track sales as part of the Billboard 200 albums chart, while Nielsen is said to be preparing to track content watched through streaming services starting from next month.
Noted television ratings and market research group Nielsen announced today a multi-year partnership to create the "Nielsen Twitter TV Rating" for the US market. The partnership with Twitter will result in a new syndicated-standard metric that measures Twitter conversations about TV, and it will be available at the start of the fall 2013 television season.
Teenaged Americans will more readily turn to YouTube to listen to music than they will any other source. This according to a new study out from Nielsen Music 360, which found that, though radio remains the most popular medium for discovering new music, Google's video streaming site is more popular than radio, iTunes, or CDs when it comes to listening. The study also revealed that nearly half of teens have radio apps on their smartphones and that digital music has surpassed physical CDs in terms of perception of value.
Smartphones are now pretty clearly driving growth in the mobile phone market, according to new figures out from research group Nielsen. A post on the firm's blog claims that smartphones accounted for two out of three mobile purchases in the United States. Nielsen also found that the percentage of mobile subscribers owning smartphones has ticked up from previous estimates.
The majority of smartphone and tablet owners in the US use their mobile device several times a week while watching television, according to survey data published by Nielsen. The trend was shown to be strongest in the US, where 88 percent of tablet owners and 86 percent of smartphone owners reported simultaneous usage at least once in a 30-day period.
Smartphones are now almost exactly half of all cellphones in the US, Nielsen uncovered Thursday. About 49.7 percent of Americans who owned a cellphone as of February opted for a smartphone. The trend was only due to continue, as over two thirds of buyers in the past three months had picked up smartphones.
New Nielsen data has shown that cross-platform gaming is seeing heavy inroads, including from Apple. About 24 percent of US homes used at least two gaming platforms, but diversity was especially high among those who had a traditional handheld. In homes where a Nintendo DS or Sony PSP was was used by a child under 12, 66 percent also had some kind of iOS device.
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Cirrus creates Lightning-headphone dev kit
Apple supplier Cirrus Logic has introduced a MFi-compliant new development kit for companies interested in using Cirrus' chips to create Lightning-based headphones, which -- regardless of whether rumors about Apple dropping the analog headphone jack in its iPhone this fall -- can offer advantages to music-loving iOS device users. The kit mentions some of the advantages of an all-digital headset or headphone connector, including higher-bitrate support, a more customizable experience, and support for power and data transfer into headphone hardware. Several companies already make Lightning headphones, and Apple has supported the concept since June 2014. http://bit.ly/29giiZj
Apple Store app offers Procreate Pocket
The Apple Store app for iPhone, which periodically rewards users with free app gifts, is now offering the iPhone "Pocket" version of drawing app Procreate for those who have the free Apple Store app until July 28. Users who have redeemed the offer by navigating to the "Stores" tab of the app and swiping past the "iPhone Upgrade Program" banner to the "Procreate" banner have noted that only the limited Pocket (iPhone) version of the app is available free, even if the Apple Store app is installed and the offer redeemed on an iPad. The Pocket version currently sells for $3 on the iOS App Store. [32.4MB]
Porsche adds CarPlay to 2017 Panamera
Porsche has added a fifth model of vehicle to its CarPlay-supported lineup, announcing that the 2017 Panamera -- which will arrive in the US in January -- will include Apple's infotainment technology, and be seen on a giant 12.3-inch touchscreen as part of an all-new Porsche Communication Management system. The luxury sedan starts at $99,900 for the 4S model, and scales up to the Panamera Turbo, which sells for $146,900. Other vehicles that currently support CarPlay include the 2016 911 and the 2017 models of Macan, 718 Boxster, and 718 Cayman. The company did not mention support for Google's corresponding Android Auto in its announcement. http://bit.ly/295ZQ94
Apple employees testing wheelchair features
New features included in the forthcoming watchOS 3 are being tested by Apple retail store employees, including a new activity-tracking feature that has been designed with wheelchair users in mind. The move is slightly unusual in that, while retail employees have previously been used to test pre-release versions of OS X and iOS, this marks the first time they've been included in the otherwise developer-only watchOS betas. The company is said to have gone to great lengths to modify the activity tracker for wheelchair users, including changing the "time to stand" notification to "time to roll" and including two wheelchair-centric workout apps. http://bit.ly/2955JDa
SanDisk reveals two 256GB microSDXC cards
SanDisk has introduced two 256GB microSDXC cards. Arriving in August for $150, the Ultra microSDXC UHS-I Premium Edition card offers transfer speeds of up to 95MB/s for reading data. The Extreme microSDXC UHS-I card can read at a fast 100MB/s and write at up to 90MB/s, and will be shipping sometime in the fourth quarter for $200. http://bit.ly/294Q1If
Apple's third-quarter results due July 26
Apple has advised it will be issuing its third-quarter results on July 26, with a conference call to answer investor and analyst queries about the earnings set to take place later that day. The stream of the call will go live at 2pm PT (5pm ET) via Apple's investor site, with the results themselves expected to be released roughly 30 minutes before the call commences. Apple's guidance for the quarter put revenue at between $41 billion and $43 billion. http://apple.co/1oi1Pbm
Twitter stickers slowly roll out to users
Twitter has introduced "stickers," allowing users to add extra graphical elements to their photos before uploading them to the micro-blogging service. A library of hundreds of accessories, props, and emoji will be available to use as stickers, which can be resized, rotated, and placed anywhere on the photograph. Images with stickers will also become searchable with viewers able to select a sticker to see how others use the same graphic in their own posts. Twitter advises stickers will be rolling out to users over the next few weeks, and will work on both the mobile apps and through the browser. http://bit.ly/29bbwUE