Tag - Mighty Mouse
Daring Fireball blogger John Gruber and "Fake Steve Jobs" blogger Dan Lyons both suggest Apple is ready to launch new products tomorrow. Lyons claims there is "something brewing" for a news announcement tomorrow, although he declined to provide specific details on the products.
Years after having taken both Apple and CBS to court, Man & Machine has announced that it has at last been awarded registration of the "Mighty Mouse" trademark. The small accessory maker previously filed a 14-page complaint, claiming it had developed a desktop waterproof mouse under the same name over a year prior to the debut of Apple's product. The company also accused Apple of intentionally buying up search keywords for the phrase "Mighty Mouse," which further diverted people from finding their Mighty Mouse model or its website.
The Mighty Mouse could receive "significant" changes in the near future, possibly by the end of the year in order to coincide with new iMacs, a report claims. Authors cite sources saying the current version of the mouse is on a two-week backorder through at least one of Apple's direct fulfillment channels. The situation is unusual, given otherwise uninterrupted supply over the course of the past two years.
Today's featured deals at DealNN include the Kensington LiquidAUX auxiliary car kit for use with iPod and iPhone for $66 at Amazon.com and until August 25th, 2008 get a free set of Kensington earphones (a $65 value) with your order. The Bose Sound Dock for iPod is available at J&R.com for $230.
Reconditioned MacBooks in multiple configurations are now available at Apple's online store. Two models in white with similar specifications are $949, they both have 1GB of memory and 120GB hard drives, one has a 2.1GHz processor and a Combo drive and the other has a 2.16GHz processor with 8x SuperDrive. A black 2.4GHz option can also be found with 2GB of memory and 250GB hard drive for $1,299. All MacBooks have 13 inch widescreen displays and include built-in iSight webcam, wireless, and Bluetooth.
Future mice from Apple may incorporate optical scrollwheels, a new patent application suggests. Simply entitled Mouse having an optically-based scrolling feature, the application depicts a mouse similar to Apple's current Mighty Mouse, but with an oval trackpad in place of the current mechanical ball unit. According to Apple this is not only more aesthetically pleasing, but more intuitive, as it requires no force to scroll or click, and it becomes obvious that people can scroll both horizontally and vertically.
Apple is facing a new lawsuit over its Mighty Mouse peripheral, reports say. The case was filed in Greenbelt, Maryland by a company called Man & Machine, which is accusing Apple of violating a trademark associated with its own Mighty Mouse device, an optical mouse designed to be waterproof and chemical-resistant for use in environments such as labs and hospitals. Crucially, M&M began selling its product in 2004, over a year before Apple's device went on the market.
Now AAPL Stock: 92.72 ( -0.52 )
Apple offers customizable Mother's Day ad creator
In a follow-up to its recent Mother's Day TV ad that continues the "shot on iPhone" campaign, Apple has now set up a dedicated website that allows users to upload a single image of their own mothers into the end of the TV spot, which does not include any advertising message other than a brief Apple logo at the end. The uploaded photo is inserted into the ad, which carries no overt images of Apple products, narration, or other identifiers that the footage was shot on iPhones. Users can preview the finished custom video and share it to social networks in time for Mother's Day, which arrives on May 8. http://bit.ly/1ZnVPL2
Drake album tops 250M views on Apple Music
The latest album from Drake, titled Views, was streamed some 250 million times in its first week as an Apple Music exclusive, according to label Republic Records. The album, which was released last Thursday, topped a streaming record previously held by Justin Beiber of 205 million streams across all the popular streaming services in its first week. Views will become available on other streaming services starting May 13. The album has also sold over 1.2 million copies in its first week on iTunes. http://bit.ly/1s0S3gO
Cook to speak at Startup Fest Europe
May is turning out to be a busy travel month for Apple CEO Tim Cook: following on from reports that he will head back to China to meet with government officials there to help smooth out some recent difficulties, Cook is scheduled to be among the guest speakers at Startup Fest Europe in Amsterdam on May 24 at 11:10AM local time. His talk will run about 35 minutes, according to the schedule for the event. Other speakers across the five-day event will include Uber CEO Travis Kalanick, the Prime Minister of the Netherlands Mark Rutte, and Alphabet Chairman Eric Schmidt. http://bit.ly/1q3Zvpr
Retail VP Kupbens leaves Apple
Bob Kupbens, who joined Apple in 2014 just ahead of Dame Angela Ahrendts to run the online Apple Store and other web-based retail programs as vice president of online marketing efforts, has reportedly left the company for another position. Kupbens, who was previously in charge of digital marketing initiatives and e-commerce at Delta Air Lines, replaced Jennifer Bailey when she was appointed to run the Apple Pay project. He has overseen the redesign of the online store, the online iPhone upgrade program, and has generally worked to make the site better integrated with the retail Apple Stores. No replacement for Kupbens has yet been named.
Xcode updated for Git security
Apple on Friday patched two known critical vulnerabilities in its Xcode development tool that were concerned with the Git source code management client portion of the program. For unknown reasons, Apple waited seven weeks to update the version of Git shipping with the command-line tools in Xcode to v2.7.4, released by Git developers on March 17 to address the vulnerabilities. The flaw, now corrected, could allow for cloning a repository with a specially-crafted file structure, giving attackers a chance to execute malicious code on systems where cloning operations were initiated, reports Computerworld. The Command Line Tools package is not installed by default on OS X, but users have the option of installing it, and in some cases were forced to disable Git until the tools were updated. http://apple.co/24BQJP3
Twitter for Mac gets Moments, Polls
Twitter has updated its Mac app with Moments and Polls, features previously rolled out in its web portal and in its mobile apps. The new Moments tab is designed to make it easier to find more interesting and relevant content. Content is curated in categories including News, Sports, Entertainment and Fun, with trending topics highlighted for an easier to use, more engaging experience. The Twitter for Mac app also picks up the ability to create custom multiple choice polls via Tweets that are live for a 24-hour period. Users can also share GIFs in both Tweets and Direct Messages thanks to a new GIF search function. http://apple.co/1rxCvA0
GoPro revenue drops, Karma drone delayed
Action camera maker GoPro announced its first quarter results on Thursday, and the news was largely bad. While unit sell-through of the cameras was close to the year-over-year compare, revenues dropped 49.5 percent from Q1 last year, though was slightly above the company's guidance. Overall, the company lost $107 million in GAAP net income, and margins declined to 32.5 percent from 45.1 percent in the year-ago quarter. The company further announced that it would be delaying its planned Karma drone product until this winter, which will likely further impact next quarter's results. The upside of the delay, said GoPro Founder and CEO Nicholas Woodman, is that the Karma will now benefit from debuting just before the holiday buying season. http://bit.ly/1OgpdgD