toggle

AAPL Stock: 113.29 ( + 0.37 )

Subscribe to this page now.

Apple maintains top position in Brandz study

05/22, 6:18pm

Second year in top spot for iPhone maker

Apple has maintained its lead over other companies in the Millward Brown 2012 Brandz study. This marks the second year at the top for Apple, increasing their brand value from $153 billion to $182 billion, while previous branding leader Google slips behind IBM to third place. The study covers brand value as a perceptual worth independent from any financial undertakings, instead of market capitalization as typically used by financial analysts.

more

Advertisement

Connect with Us

FREE Apple, iPhone and Mac Newsletter

  • We will not share your email address with anyone.

    Follow us on Facebook

    toggle

    Most Popular

    Advertisement

    Recent Reviews

    ZTE Spro 2 Smart Projector

    Home theaters are becoming more and more accessible these days, but maybe you've been a bit wary about buying a home projector. And h ...

    MSI Geforce GTX 970 100ME

    When Nvidia announced a new line of video cards in September 2014, many people thought things would continue to be business as usual i ...

    Wren V5US Wireless Sound System

    If you're a music fanatic, chances are you are, by extension, a bit fanatical about what you listen to your music on. If you're like ...

    toggle

    Most Commented