August 21 - 1:00pm EDT   Toshiba Matsushita Display (TMD) and Idemitsu Kosan say they have devised a new form of screen, one which could substantially improve the performance of cellphone displays. The technology is based on an OLED variant called SMOLED -- Small-Molecule Organic LED -- and in a sample, 2.2-inch QVGA screen, consumes an average of just 100mW of power. Its luminosity half-life is meanwhile rated at 60,000 hours, close to seven years of continuous operation, or 30 times longer than previous TMD designs. [full story]