UK ISPs agree to advertised speed standard
06/05, 5:00pm
UK ISPs get ad standard
Ofcom, the UK communication industry's independent regulator, is planning to make a voluntary standard for Internet providers to follow when advertising their maximum connection speeds. More than 90 percent of the country's ISPs agreed to complying with the new code, which would give customers a more accurate comparison of performance between companies when shopping for a new provider.