Tag - Cirrus Logic
Apple share prices have fallen over $20 in value during Wednesday trading, and as of this writing are sitting close to the $400 mark, according to NASDAQ data. That puts them on par with prices from late 2011. At one point today shares fell slightly under $400, reaching $399.58.
TSMC may have at least some involvement in Apple's device supply chain based on claims by Taiwan's Economic Daily News. The business newspaper asserted that the contract manufacturer had landed deals for power management parts designed by Dialog Semiconductor for future Apple hardware. TSMC had supposedly already involved itself with iPads and iPhones by manufacturing Broadcom, CSR, Cirrus Logic, and Qualcomm.
One of Apple's supplier partners, Cirrus Logic, recently encountered manufacturing problems with an "audio device" that went into mass production last month, according to Dow Jones. Cirrus says that an earlier test for one of the product's functions was flawed, and that a newer one found fewer working chips than anticipated, with losses rising as production volume increased. "The semiconductor industry is inherently an extraordinarily complicated business, and while we strive at all times to have zero issues, from time to time, and despite everyone's best efforts, 'stuff happens,'" explains CEO Jason Rhode.
Apple's sixth generation iPod nano costs just a third of its selling price to make, iSuppli estimated in a cost breakdown today. The bill of materials and manufacturing for an 8GB iPod nano reach only $45.10. The device is the second least expensive iPod to make so far, being beaten only by the fourth generation $40.80 nano.
The raw cost of making an iPad is just over half of its $499 retail price, according to an iSuppli cost breakdown. Not including development, patents and sales, building a 16GB Wi-Fi iPad costs about $259.60. Apple's largest cost is the unique 9.7-inch multi-touch screen, which is made by LG Display along with help from Epson, Samsung and Wintek; it should cost about $95.
Apple's newest iPhone actually costs slightly more to make than the older version in spite of the more modest update, iSuppli says. The iPhone 3GS' total bill of materials amounts to $178.96 for a 16GB model, or slightly more than the previous $174.33 of the 8GB iPhone 3G. Some of the cost difference is attributed to recent rises in the prices of NAND flash memory; although 16GB costs less to make than it did a year earlier, a small rebound due to economy-driven supply cutbacks means Apple has had to absorb some costs to double its storage.
Native Instruments had announced two of its latest products, the Guitar Rig Mobile and the Audio 4 DJ. Guitar Rig Mobile is a portable bus-powered USB 2 audio interface. The device is equipped with a selection of three amps, 12 speaker cabinets, and effects from its Guitar Rig 3 LE modeling software including time-based, distortion and overdrive, modulation, and filter effects. Roughly the size of a cigarette box, the interface contains 24bit/192 kHz Cirrus Logic converters. Amps provided are Twang Reverb for the sound of classic amps, Bass Pro to deliver a more gritty sound, and Lead 800 which gives lead sounds with flexibility options.
Now AAPL Stock: 150.27 ( -0.07 )
Cirrus creates Lightning-headphone dev kit
Apple supplier Cirrus Logic has introduced a MFi-compliant new development kit for companies interested in using Cirrus' chips to create Lightning-based headphones, which -- regardless of whether rumors about Apple dropping the analog headphone jack in its iPhone this fall -- can offer advantages to music-loving iOS device users. The kit mentions some of the advantages of an all-digital headset or headphone connector, including higher-bitrate support, a more customizable experience, and support for power and data transfer into headphone hardware. Several companies already make Lightning headphones, and Apple has supported the concept since June 2014. http://bit.ly/29giiZj
Apple Store app offers Procreate Pocket
The Apple Store app for iPhone, which periodically rewards users with free app gifts, is now offering the iPhone "Pocket" version of drawing app Procreate for those who have the free Apple Store app until July 28. Users who have redeemed the offer by navigating to the "Stores" tab of the app and swiping past the "iPhone Upgrade Program" banner to the "Procreate" banner have noted that only the limited Pocket (iPhone) version of the app is available free, even if the Apple Store app is installed and the offer redeemed on an iPad. The Pocket version currently sells for $3 on the iOS App Store. [32.4MB]
Porsche adds CarPlay to 2017 Panamera
Porsche has added a fifth model of vehicle to its CarPlay-supported lineup, announcing that the 2017 Panamera -- which will arrive in the US in January -- will include Apple's infotainment technology, and be seen on a giant 12.3-inch touchscreen as part of an all-new Porsche Communication Management system. The luxury sedan starts at $99,900 for the 4S model, and scales up to the Panamera Turbo, which sells for $146,900. Other vehicles that currently support CarPlay include the 2016 911 and the 2017 models of Macan, 718 Boxster, and 718 Cayman. The company did not mention support for Google's corresponding Android Auto in its announcement. http://bit.ly/295ZQ94
Apple employees testing wheelchair features
New features included in the forthcoming watchOS 3 are being tested by Apple retail store employees, including a new activity-tracking feature that has been designed with wheelchair users in mind. The move is slightly unusual in that, while retail employees have previously been used to test pre-release versions of OS X and iOS, this marks the first time they've been included in the otherwise developer-only watchOS betas. The company is said to have gone to great lengths to modify the activity tracker for wheelchair users, including changing the "time to stand" notification to "time to roll" and including two wheelchair-centric workout apps. http://bit.ly/2955JDa
SanDisk reveals two 256GB microSDXC cards
SanDisk has introduced two 256GB microSDXC cards. Arriving in August for $150, the Ultra microSDXC UHS-I Premium Edition card offers transfer speeds of up to 95MB/s for reading data. The Extreme microSDXC UHS-I card can read at a fast 100MB/s and write at up to 90MB/s, and will be shipping sometime in the fourth quarter for $200. http://bit.ly/294Q1If
Apple's third-quarter results due July 26
Apple has advised it will be issuing its third-quarter results on July 26, with a conference call to answer investor and analyst queries about the earnings set to take place later that day. The stream of the call will go live at 2pm PT (5pm ET) via Apple's investor site, with the results themselves expected to be released roughly 30 minutes before the call commences. Apple's guidance for the quarter put revenue at between $41 billion and $43 billion. http://apple.co/1oi1Pbm
Twitter stickers slowly roll out to users
Twitter has introduced "stickers," allowing users to add extra graphical elements to their photos before uploading them to the micro-blogging service. A library of hundreds of accessories, props, and emoji will be available to use as stickers, which can be resized, rotated, and placed anywhere on the photograph. Images with stickers will also become searchable with viewers able to select a sticker to see how others use the same graphic in their own posts. Twitter advises stickers will be rolling out to users over the next few weeks, and will work on both the mobile apps and through the browser. http://bit.ly/29bbwUE