Tag - Apple
File this under "we spent an hour on it, so you don't have to." This Pointers is for when your Apple Magic Trackpad 2 appears fine, but won't click. It's a bit more urgent than that sounds, too: we don't mean you can't use Force Touch, we mean you can't click on something to drag it anywhere. It's not going to be a long Pointers but we've got the answer you want; then, just to cover all the bases, the answer that you're afraid it will be, and then the big mistake we made that you won't have to.
Over the weekend, Apple debuted a new TV commercial under the "Shot on iPhone" campaign banner, the new celebrating Mother's Day, which arrives on May 8 this year. The campaign, which is composed of images shot by both amateurs and professionals, uses the holiday to showcase both video and images of mothers and their children. Although the Apple logo is seen briefly at the end of the 30-second spot, the "Mother's Day" ad carries no overt images of Apple products, narration, or other identifiers that the footage was shot on iPhones.
New data from IDC shows that the global market for tablets declined in the first quarter of 2016, although Apple remains the dominant vendor, with its iPad line holding onto a 25.9 percent market share. Apple's iPad sale declined from 18.65 percent year-over-year, for a total of 10.25 million sales, although this was slightly worse than the overall contraction in the tablet market of 14.7 percent. One bright spot for Apple, however, is that the "detachable" tablet market is gaining in popularity, with the company's iPad Pro line already more popular than the Microsoft Surface line.
Apple's progressive revamp of Apple.com has continued, with a complete overhaul of its Support website. Apple says that the new Support site has been "redesigned and reimagined," with existing and new information about its products and common issues re-organized, but also given a fresh new look. The upgrade brings the site into alignment with the refresh that Apple has been progressively introducing across its site, using the latest HTML 5 and CSS abilities while giving it a refreshed style.
A lawyer representing the family of Austin Stephanos has revealed in a court hearing that Apple has agreed to attempt data extraction on a recovered iPhone 6 used by the Florida teen, who along with companion Perry Cohen was lost at sea nine months ago. The 19-foot fishing boat the pair used was re-recovered last week after having drifted off following the initial recovery last year. The family of Cohen, along with the Stephanos family, are hoping any relevant data can be extracted from the iPhone, although it spent months in a waterlogged state under harsh conditions. Apple has not confirmed its willingness to help.
A sales representative for high-profile handbag and satchel maker Coach has revealed that the fashion designer is planning to partner with Apple for a range of fashion bands for the Apple Watch that will debut in June. The bands, which may reflect that seasonal colors, decorations, charms, and styling of the company's spring line of bags, are said to be retailing for $150 and will likely be sold at the company's boutiques and online. Unlike a collaboration with French fashion company Hermés, the Coach line appears to be offering bands only.
Now AAPL Stock: 93.74 ( -1.09 )
WhatsApp working on Mac desktop app?
Allegedly-leaked information from a WhatsApp beta enthusiast account on Twitter appears to suggest that the messaging service and app maker may be developing native Mac and Windows versions, allowing users who sign up with the service to text each other all over the world using either Wi-Fi or cellular data. The source of the documents is in question, but it would not be unusual for the service to expand onto Mac and Windows desktops. WhatsApp is currently available for iOS, Android, BlackBerry, Nokia, Symbian, and Windows Phone. http://bit.ly/1Ura0zN
Drake's Views an iTunes, Music exclusive
Drake's new album Views (formerly known as Views from the 6) has debuted on iTunes and Apple Music as an exclusive in the first week of its release. The singles Once Dance and Pop Style, however, are available elsewhere in the interim. Securing exclusives from leading artists has been a key strategy that Apple has adopted in trying to attract users to its services. Most notably, Taylor Swift's hugely popular 1989remains unavailable to users of competing services like Spotify or Tidal. http://apple.co/1NLwsSH
TSMC chip sales to Apple jump $2B in 2015
Apple A9 and A9X chip supplier TSMC saw sales to Apple jump $2 billion in 2015. TSMC's fabrication partnership with Apple on the A-series processor helped drive its revenue to $26.4 billion, up six percent over the previous year, although its dependence on Apple's chip orders meant that without its business, TSMC's revenue would have actually declined by two percent. The Taiwan-based chip maker is currently sharing Apple's A9-series chip supplies with Samsung, although is rumored to be gaining all Apple's orders for the next-generation Apple A10 chips. http://bit.ly/24tCE6e
Fiat Chrysler adding Siri Eyes Free
On Friday, automaker Fiat Chrysler issued a software update for selected 2013-2015 model cars to allow Siri Eyes Free, the precursor to the more fully-featured CarPlay, to be compatible with the vehicles' infotainment systems, including steering wheel control. The 2013 through 2015 model Ram 1500/2500/3500, the 2013-2015 Dodge Viper, the 2014-2015 Dodge Durango, the 2014-2015 Jeep Cherokee and Grand Cherokee, and the 2015 models of Dodge Challenger and Charger, Jeep Renegade, and Chrysler 200 and 300 can be upgraded through the Unconnect touchscreen, visiting the Uconnect site and entering their 17-digit Vehicle ID, then downloading the update to a USB drive. Installation can take up to 45 minutes, and can only be done while the vehicle is in park. http://bit.ly/23f0sby
Tor Myhren starts as VP of Communications
After an initial announcement in December, Apple on Friday added former Grey Group chief creative officer Tor Myhren to its leadership roster as VP of Marketing Communications, placing the well-known ad exec in charge of Apple's advertising and Internet marketing efforts, as well as having a hand in packaging design. He will report directly to CEO Tim Cook, and is replacing the retired Hiroki Asai, who left Apple after 18 years with the company. Myhren is expected to continue Apple recent push into more "lifestyle" marketing rather than product-centric ads, such as the well-remembered "I'm a Mac" campaign from last decade. http://apple.co/1Wwf0Dd
Marseilles Apple Store to open May 14
Apple has officially announced its newest retail store in France, which is to open in the southern port city of Marseilles in the Les Terrasses du Port shopping center on May 14 at 10AM local time. It will be the 19th full retail store Apple has opened in the country, or 20th if one includes the Apple Watch-only boutique at Galeries Lafayette in Paris. Apple is said to be planning a new showcase Paris store to be located on the Champs-Élysées. http://apple.co/1pP77vO
Maps adds Flyover, Suggestions locations
Apple has updated Maps to include Spotlight Suggestions for Denmark, Norway, and Sweden, allowing users to search both internally and across the web on both Mac and iOS devices for data in Spotlight. In addition, the company has added Puerto Vallarta, Mexico and Akron, Ohio to the 3D Flyover feature, offering computer-enhanced aerial views of the two areas -- and has activated real-time traffic information for Thailand, which will augment services like reminders to incorporate estimated travel times for appointments, as an example. The company recently added Nearby searches to five countries, and rolled out transit directions for Montreal in Canada and Portland, Oregon. http://apple.co/1Lh1Zel