10/22, 11:55am
Company reverses course on smartphones
3 UK is hoping to carry the iPhone 3GS sometime in 2010, according to the carrier's CEO, Kevin Russell. Russell comments that the company has had a deficit of smartphones to date, as a result of focusing on conventional phones in order to build up a subscriber base. That should change in 2010, as the company intends to add a variety of high-end smartphones to its network. Efforts are beginning late this year with devices like the HTC Hero.
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10/13, 3:25pm
Region may see intense iPhone competition
T-Mobile is not the only UK carrier distributing iPhones unofficially, a report claims. The Telegraph says it has learned that 3 is also engaged in giving iPhones to its most lucrative customers, though 3's involvement in the strategy is thought to be recent, having only begun in recent weeks. T-Mobile has allegedly been giving away iPhones since the summer.
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09/05, 11:55am
3 UK interested in iPhone
British cellular carrier 3 UK may set its sights on selling the iPhone in the future, according to the company's CEO. Kevin Russell, who has only been in charge of the company for a year, says he is very interested in the iPhone, despite the company's recent rejection of a focus on media content, mainly video. "We are quite simple -- we provide communications-based services," says Russell. "I do not see us pushing to create a whole series of revolutionary behaviors -- what I do see is us helping people to do what they do today, when they are out and about."
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