View this article at: http://dev.macnn.com/articles/08/06/03/piper.on.wwdc.trading
Tuesday, Jun 03, 2008 12:05pm

Piper: History favors inves...

People looking to make a short-term profit on Apple stock may want to consider buying before a company event, and selling the week after, a new Piper Jaffray analysis suggests. The group says it has researched the trading history for the past 14 major events, and determined that Apple stock tends to climb 0.4 percent between the day before an event and a week after it; if the former duration is extended to a week before, the growth becomes 4.2 percent. During the events themselves, Apple stocks slide an average of 0.7 percent.

Apple's next event is the 2008 WWDC conference, scheduled for June 9th to the 13, at the Moscone Center in San Francisco. Piper meanwhile notes that although 3G iPhone sales are likely to draw investors during the next month, they may also be lured in by Mac sales, Apple's biggest profit engine. NPD results from April suggest that while unlikely, Mac sales may be up as much as 50 percent year-over-year, compared to a Street prediction of 22 percent. Piper nevertheless argues that the scale of Apple's increasing marketshare is "being underestimated."