View this article at: http://dev.macnn.com/articles/05/08/04/apple.sales.dropping
Thursday, Aug 04, 2005 9:50am

Columnist says Apple sales ...

Industry pundit Rob Enderle says that both Linux and Apple are unlikely to benefit if Microsoft's Windows Vista is a Dud, according to his latest column. "In the end it will come down to Microsoft and their partners' ability to build and sustain demand. If they can't -- and either Linux or Apple can address their current shortcomings -- they could lose share. This is unlikely. What is more likely to happen is that people will just stick with what they are running. Under that scenario it is very likely the press coverage for Microsoft will look a lot like the press coverage now does for Sun. If they can drive a massive sales event for Vista, Apple might take a significant hit, the PC market would get a lot healthier, and AMD, in particular, would get a nice shot in the arm."

In addition, Enderle, without providing any concrete evidenece, asserts that demand for Apple's products have "dropped like rock" because of its announced transition to the Intel-architecture, despite evidence to the contrary in the company's most recent quarterly financial results, an increasing share of the PC market, and Apple outpacing the industry in growth in both Europe and the US.