View this article at: http://www.macnn.com/articles/04/07/21/apple.at.dlexpo/
Wednesday, Jul 21, 2004 8:55am
Apple at new Digital Lifestyle Expo
Apple, with its iLife, Final Cut Express, and Final Cut HD applications, is among a list of companies that will be featured at the Digital Lifestyle Expo, a new education and direct buying symposium series intended to show educators and the public how to harness the latest in digital technology. The Expo will kick off in Long Beach, CA, August 14-15, and will travel to New York, September 25-26, and Atlanta, November 13-14. All three DLexpo events will feature two-day symposiums and workshops. Instructors include David Pogue of the New York Times, Andy Ihnatko of the Chicago Sun Times, Colin Smith of Photoshop Cafe, among others.

A special three-and-a-half-hour workshop on filmmaking with Final Cut Pro HD is open to the paying public on Friday, August 13, and will be lead by Josh Mellicker of DVcreators.net. Special workshops for schools and educators will also be offered, produced in conjunction with the Orange County Department of Education.



"The DLexpo is not a traditional trade show. It is designed to show people how digital products work and fit into their existing lifestyles," the press release states. "This is a program that cuts through the noise of a thousand companies waving their hands in the air and is what attracted me to the DLexpo," said Cameron Barrett, video producer and former university professor who is organizing the educational offerings for DLexpo. "It's not another trade show with workshops going on in side rooms. It's a unique approach to getting the general public, already hungry for information and education about these tools, to find what they've been looking for."



Other companies at DLexpo include Adobe, Panasonic, Nikon, Movieworks, Hoodman, Epson, eZedia, and Samsung.