Apple VP Eddie Cue to keynote Music 2.0
updated 07:55 am EST, Wed November 17, 2004
Apple at Music 2.0
Hollywood Forum today announced that Apple's Eddie Cue, Universal's Larry Kenswil and MTV Network's Jason Hirschhorn, EMI Recorded Music's Ted Cohen and EMI Music Publishing's Jody Gerson are to headline the on the future of music. Music 2.0 takes place December 8-9, 2004, in Los Angeles. Cue will deliver the opening keynote at 9:00 am on the first day. Record label executives, music managers, artists, professional service providers, software developers, wireless carriers, entertainment companies, device makers, manufacturers, developers and other high-level attendees will consider the future of the music industry in keynotes, panels, case studies and exclusive networking sessions.
The conference will include fireside chats with labels and publishers, analysis of digital distribution revenue models, online and digital radio, peer-to-peer, digital rights and fights, making money from downloads, revitalizing music at retail, the mobile music opportunity; ringtones and other new revenue streams, licensing strategies and the future of the music business in the digital age.
It will also feature a live focus group featuring college age youth discussing their music buying habits and attitudes. The audience will have the opportunity to extensively interact with the students, and learn about their attitudes towards music downloading, digital rights, peer-to-peer file sharing, favorite artists, RIAA lawsuits, etc.
"At last year's Music 2.0, we analyzed early business models for the digital music industry. This December we'll discuss ways to turn digital music into a viable and profitable business," said iHollywood Forum Founder and CEO Michael Stroud.
