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Business Week: 'OS X: Think Too Different'

updated 02:24 am EST, Fri January 19, 2001


D'Arcy Norman notes Business Week Online's article titled OS X: Think Too Different: "Charles Haddad just posted a story on MacOSX, and how developers are avoiding it like the plague. He describes the MWSF keynote, given by an unknown 'black-shirted presenter', as a failure, not capturing the interest of the bored audience..."


by MacNN Staff

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    clueless

    The person who wrote this article seems pretty clueless. He claims that developers have to completely rewrite their apps in Cocoa for them to be used. Apparently he has never heard of classic or carbon? It really bothers me when people who release bad press don't get their facts straight... :-(

    subliminal

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    Not enough cookies

    Guess they didnt give this guy enough cookies ;-)

    Of course the audience was rather flat about OS X because they have seen much the same several times already and as ever it is the "one last thing" that everyone is waiting for ;-)

    That is not to say that mac users are not interested. I think Jobs set out a fair rollout period for OS X and application support. Much the same as for. ummmm... Windiws 2000 etc ;-)

    Sure people tend to be nervious about change but since you can run all apps on OSX anyway (in Classic mode) it means that the progressive uptake of apps ported to OS is pretty painless. He also forgot the true performance benefits thats will come 'out of the box' with the OS optimised for Altivec, so faster graphics etc etc....

    As soon as idsoftware release an OS X altivec enhanced version of Quake Arena you will have half the Mac community buying it anyhow ;-)....

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    Pay attention *Charles*

    What Charles fails to realize is that this is Old Hat for The Faithful. We're all VERY aware of all the features of OS X, we're saturated with it. As a matter of fact (correct me if I'm wrong) I believe that this would be the 3rd time ata Major Apple Event, we've seen much the same demo.

    Yes, It was exciting at MW '00 to see the new Aqua interface in action with all the cute little animation and bright shiny colors, drop shadows and live draggable windows. It was also nice to see the demo at NY last summer, vastly improved.

    But, now it's the third go round...most of you reading this have either seen, purchased, or downloaded the Public Beta or have a DR and have used it for more than a few hours...hands on.

    WE ALL KNOW this stuff, so OF COURSE it was a little boring...and of course we were REALLY excited about the Apple Menu and all the other features we *requested*

    Obviously, Charles is a columnist (that's the Official Title they give people who right these days), who didn't attend the last 2 Apple events...I daresay he probably prefers his PC over anything Apple offers. ;

    I'm begining to think that I should to add Columnists to my ever-growing list of hated professions: Lawyers, Stock Analysts, and Politicians...

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    What a dork!

    You can tell that ol' Charlie wasn't even paying attention to the keynote -- iTunes and iDVD are for Mac OS 9, not OS X....

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    Stupidity This Great

    only the press.

    Yes, Steve's fasination with slow motion shrinking windows is pretty boring the 5 time around and when I can do it at home every night.

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    Haddad's a Moron.

    I read this guy's article, and it reads just like any moron PC journalist's would if they were at MWSF. Then I read his little bio, and it says stuff like how much he loves Macs (he has one, and his wife has three), and how he finds PC's so complicated.

    Yet he writes this article about how people were excited about the blue apple icon moving to the corner (no mention of its return to being a menu). He talks about Apple trying to draw people to OS X with iTunes and iDVD (they're for OS 9!). And he doesn't know who the black-shirted guy is!! Even my PC buddies know who Steve Jobs is.

    What it all comes down to is that this guy is a second-rate journalist at best. It's a miracle he still has a job. Apparently nobody checks out accuracy or facts where he works.

    Either that or he's just a moron.

    Jeremy

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    New programming language?

    Cocoa is a new laguage? Huh?!
    It's just the API (actually one of several) you can use to program for OSX. The programming language is Java or C (you can even mix).
    And yes, Cocoa is easy to learn and use. It's learnin curve is much smoother that that of Micorsoft's MFC or the Java API.

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    Can't use Cocoa from C

    You are right that Cocoa is an API, but it's only accesbile from Java or Objective C. You can't use it from C++ or C. However, developers can easily port their applications to Mac OS X by using Carbon. By using Carbon, 90% of their apps code will remain unchanged.

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    Office for OS X demoed

    The columnist said that an MS representative said that they have not even STARTED porting Office to OS X. How could they have demoed Office 2001 running on OS X _natively_ on Wednesday, then??

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    Another BusinessWeek Goof

    I wonder how this organization chooses writers. "Oh, you have a PC, you go cover Macworld." Then the guy flies to San Francisco and sleeps through the whole event, then scrambles to find a tape of the keynote and try to glean an article from it, without understanding what is being discussed. I wish my job was that cushy, but then again, people expect me to know what I am talking about...

    I suggest everyone write to this bonehead and point out the flaws in his article (yes I know it takes a while to make such a large list.)

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