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AAPL Stock: 562.29 ( -3.03 )

Infoworld: Apple's $10 billion growth strategy

updated 01:50 pm EST, Tue March 2, 2004

Apple\'s $10B growth


Infoworld reports on : "Apple Computer Inc.'s chief financial officer Fred Anderson and corporate controller Peter Oppenheimer spoke at Morgan Stanley & Co. Inc.'s Semiconductor and Systems conference March 1. ...The wide-ranging 40-minute discussion covers a range of topics, with a particular focus on iPods, Apple notebooks, the creative professionals market, and retail. And the discussion confirms Apple's aggressive plans. 'We would like to become a $10 billion company again,' the executives said, confirming the company already has control systems in place to enable it to handle more revenues than it takes today."


by MacNN Staff

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  1. MacNN.com Reader

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    03/02, 02:00pm | report spam | Reply |

    An aggressive Apple…

    *This* Apple takes a bite out of *you*.

    Heh. I like it. Game on.

  1. MacNN.com Reader

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    03/02, 02:05pm | report spam | Reply |

    Great...

    I hope this means that they aren't going to start releasing OS X updates every 12 months with a $129 price tag...

    I think the average Mac user is already starting to feel the pinch...

  1. MacNN.com Reader

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    03/02, 02:12pm | report spam | Reply |

    The average Mac user...

    The average Mac user is not stupid enough to think that their Mac will stop working if they don't upgrade.

    The average Mac user knows that the annual updates are serious releases, and they can decide for themselves if they feel they are worth the prie.

    The average Mac user is not a shameless Troll.

  1. MacNN.com Reader

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    03/02, 02:16pm | report spam | Reply |

    Ripe

    Apple is just RIPE to outpace Bill Gates' personal net worth!

  1. MacNN.com Reader

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    03/02, 02:18pm | report spam | Reply |

    RIPE.

    this apple is just RIPE to become a 10-15 billion dollar company.

  1. MacNN.com Reader

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    03/02, 02:18pm | report spam | Reply |

    New PowerMac G5

    "Apple management tends to favor a two-quarter lifespan approach to products".

    Two quarter, the new PowerMac G5 / Powerbook most be coming out very soon.

  1. MacNN.com Reader

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    03/02, 02:19pm | report spam | Reply |

    fück the ripe

    SHUT UP!!!!

  1. MacNN.com Reader

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    03/02, 02:23pm | report spam | Reply |

    edit

    The average ripe Mac user is not stupid enough to think that their Mac will stop ripening if they don't upgrade.

    The average Mac user knows that the ripe updates are serious releases, and they can decide for themselves if they feel they are worth the ripeness.

    The average Mac user is not a ripe Troll.

  1. MacNN.com Reader

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    03/02, 02:40pm | report spam | Reply |

    good for them...

    this is a gantlet they've laid down for themselves - hope it works.

    all companies swear by their five year plan, but really have to look to the next quarter like a cat chasing a laser dot.

    i'm betting what they mean by the two-quarter lifespan is that the bulk of revenues come in a six-month period, then there's an update or new model. but glancing at the applespec database it seems things go far longer than that.

    i'm betting they can pull this off - superior product, unparalelled product spotlights, a retail presence that finally makes sense, and a receding longhorn rollout

    they need to push the successes of the multi-thousand ibook installations in schools to show they have the lead in actual educational difference-making, and they can hit on several pistons...

  1. MacNN.com Reader

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    03/02, 02:52pm | report spam | Reply |

    Heh.

    The average mac user is not stupid enough to simply ignore a newly released mac OS update, because apple often makes so many changes that software developers begin to only support the latest OS. The average mac user understands that the computer industry rapidly changes, and thus anyone who simply buys a product "for the here and now" and doesn't care about how that product will be supported several years down the road, is going to be rapidly left in the industrial world by being behind in the technlogy. The average mac user thus expects that a product will not become obsolete in a short amount of time after they buy, and so expects that every software product will have an upgrade path to reward users who stay with the product. And so, the average mac user is rightly justified at being angry when apple charges full price for every OS update, knowing full well that users will eventually have to buy in order to stay current with the technology.

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