http://www.macnn.com/articles/03/01/31/price.protection/
Price protection on direct Apple purchases
updated 12:35 am EST, Fri January 31, 2003
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MacNN reader Phil Lefebvr notes that the Apple Store offers a for purchases for official price changes from its retail stores and the online stores (some other vendors also have similiar policies: "Should Apple reduce its price on any shipped product within 10 calendar days of shipment, you may contact Apple Sales Support at 1-800-676-2775 to request a refund or credit of the difference between the price you were charged and the current selling price. To receive the refund or credit you must contact Apple within 14 business days of shipment. "
Fresh-Faced Recruit
Joined: Jul 2001
Amazing
Finally, now people won't be (too) frustrated when they buy a mac right before the release of a new one.
first post too!