toggle

AAPL Stock: 441.35 ( 0 )

MacNN News

http://www.macnn.com/articles/02/07/22/apple.shake/

Apple Shake 2.5 for Mac OS X coming in August

updated 03:40 pm EDT, Mon July 22, 2002

", 0, 0);

Apple today announced Shake 2.5, the first reincarnation of Nothing Real software, since it purchased the effects company, and the first release of the industry-leading compositing and visual effects software for Mac OS X. Shake 2.5 is scheduled to be available in August for Mac OS X 10.2 -- at a suggested retail price of $4,950 -- and for Linux, IRIX and Windows for $9,900. Yearly maintenance for Mac OS X and Linux, IRIX and Windows is $1,200 and $1,485, respectively.

by MacNN Staff

Post tools:

TAGS :

software, video editing

toggle

Comments

MacNN.com Reader
Fresh-Faced Recruit

Joined: Jul 2001

0

07/22, 03:57pm | report spam | close Reply |
steep pricing

steep pricing, and shouldn't it be iShake now? heh

MacNN.com Reader
Fresh-Faced Recruit

Joined: Jul 2001

0

07/22, 04:01pm | report spam | close Reply |
Good move Apple!

Double the price for non-OS X and if you do move to X then you get extra licences - wow! going for the jugular eh!

Good for Apple, they've cornered a market and are going at it hammer-and-tongs.

MacNN.com Reader
Fresh-Faced Recruit

Joined: Jul 2001

0

07/22, 04:05pm | report spam | close Reply |
The other way around

Actually, if I'm correct about the original pricing scheme (and I'm not sure), they've left the price the same for non-Mac OSes, and halved the price for X. Gooooo, Apple! They've now officially moved Shake into the midrange pricerange if you've got a Mac.

MacNN.com Reader
Fresh-Faced Recruit

Joined: Jul 2001

0

07/22, 04:10pm | report spam | close Reply |
Re: The other way around

> they've left the price the same for non-Mac OSes

If that's the case it is truly a great move.
It is much cheaper to buy a mac and an os X license than buy a license for a PC. Simple, smart.

MacNN.com Reader
Fresh-Faced Recruit

Joined: Jul 2001

0

07/22, 04:13pm | report spam | close Reply |
Wuuuahhh???

Damn. They sure do have balls.

MacNN.com Reader
Fresh-Faced Recruit

Joined: Jul 2001

0

07/22, 04:15pm | report spam | close Reply |
with the 5k you save...

with the 4k you save on the purchase of the mac version, you could buy a mac!

MacNN.com Reader
Fresh-Faced Recruit

Joined: Jul 2001

0

07/22, 04:19pm | report spam | close Reply |
lol

Yeah the discount is so that you can afford a Mac, which of course, has a whopping 1ghz speed limit and state of the art SDRAM to boot! GO APPLE!

MacNN.com Reader
Fresh-Faced Recruit

Joined: Jul 2001

0

07/22, 04:27pm | report spam | close Reply |
megahertz myth?

Tech specs say it requires an 800MHz G4, but only a 550MHZ P3 or P4.

I thought the "megahertz myth" was supposed to work the OTHER way. :) By that rationale, Apple is sort of admitting that a 550MHz P3 is the equivalent of a G4/800. So does that mean a 2.5GHz P4 is equivalent to a 4+GHz G4?

MacNN.com Reader
Fresh-Faced Recruit

Joined: Jul 2001

0

07/22, 04:29pm | report spam | close Reply |
This won't translate wel

I mean, talk about PRICE GOUGING. Hope I spelled that right. Bad press from the PC side of the fence is inevitable. Consider how much we b**** for paying $100 more for OFFICE, and here they're piling of four grand...

dennis
Fresh-Faced Recruit

Joined: Aug 2001

0

07/22, 04:36pm | report spam | close Reply |
Windows upgrade only

Did anyone else notice this little tidbit on the Shake specs page?

>>*Shake 2.5 for Windows is available to existing Shake 2.46 Windows customers only.

MacNN.com Reader
Fresh-Faced Recruit

Joined: Jul 2001

0

07/22, 04:43pm | report spam | close Reply |
-

Shake 2.4 retailed for $9,900 (they talk about it here: http://www.linuxjournal.com/article.php?sid=4743), so it's not like Apple is jacking up the prices. They're just giving a discount to select users. :)

MacNN.com Reader
Fresh-Faced Recruit

Joined: Jul 2001

0

07/22, 04:46pm | report spam | close Reply |
and Apple did not...

terminate the software for other platforms.

chas_m
Moderator

Joined: Aug 2001

0

07/22, 04:51pm | report spam | close Reply |
Actually ...

... Apple *did* announce shortly after they bought the company that they would be discontinuing active development on Shake for Windows. This version is the last for Windows customers.

Get with the program, PC users!

MacNN.com Reader
Fresh-Faced Recruit

Joined: Jul 2001

0

07/22, 04:56pm | report spam | close Reply |
and Apple did...

terminate the software for other platforms.

read the may 3rd news article linked above "apple discontinues shake for windows"

that's why 2.5 is only for current users (2.46). they aren't selling Shake for Windows anymore. : )

Irix and Linux support are guaranteed through to the end of 2003 "beyond 2003, we will continue to evaluate market requirements for Shake and will strive to provide the best product for our customers."

MacNN.com Reader
Fresh-Faced Recruit

Joined: Jul 2001

0

07/22, 05:13pm | report spam | close Reply |
Steve's got _some_cajone

I can understand what they're doing and all, migrating, *weening* if you will, users over to the light, but this kind of behavior could easily be construed as "a$$holic" by lots of users. Not only that, but by cutting the price in half, then planning on subsidizing their losses with HW sales, this could look really unfair to the competition.

The specs seemed really bizarre to me as well. I just hope that 800Mhz G4 system isn't embarrased by a 550PIII, or a 195Mhz Octane system, or that we see some shiny new kit to run all these industrial strength apps apple's been buying/publishing (i.e. quad proc, or JUST SOME NEW HW!!!)

MacNN.com Reader
Fresh-Faced Recruit

Joined: Jul 2001

0

07/22, 05:28pm | report spam | close Reply |
Sounds fair enough

fact: Shake only had about 200 licenses for Windows so I don't think killing the Windows version makes much difference anyway.

They are continuing the Linux & Irix versions at the previous price point, so no-one can complain about that.

What they do with the new OS X version is completely up to them. I don't think they'll get many switchers unless the hardware improves and they do something funky with Quartz Extreme.

They are being much more friendly than they were about the Emagic aquisition, and as far as the existing user base goes, it appears to be business as usual.

cbr600f4
Forum Regular

Joined: Sep 2000

0

07/22, 05:44pm | report spam | close Reply |
Three Button Mouse

With Apple starting this war with video editing I find it the most interesting they list a three button mouse as a system requirement, does this mean a three button mouse on the way?

MacNN.com Reader
Fresh-Faced Recruit

Joined: Jul 2001

0

07/22, 05:58pm | report spam | close Reply |
Re: Three Buttons

I doubt it on the three button mouse, though for a $5000 product a $50 mouse of your choice is hardly a big additional expense.

*If* it's true that there weren't a lot of Shake licences for Windows, then this move makes perfect sense all around. Kill the unprofitably small(!) Windows version, continue support for the other existing systems at the same price point...

and release a new version for a new OS at a reduced price, because you fully expect to do huge volume on your new OS to make it up in volume.

Sounds good on paper, anyway.

Oh, and although this could be completely wrong, it's possible that the min G4 requirements are either due to Apple plugging new machines, or that it has something to do with an OSX-only feature that will be added and needs the extra power.

MacNN.com Reader
Fresh-Faced Recruit

Joined: Jul 2001

0

07/22, 08:25pm | report spam | close Reply |
G4 Speed requirement

The Mac speed requirement is for the low end model that Apples sells now.

veedub

MacNN.com Reader
Fresh-Faced Recruit

Joined: Jul 2001

0

07/22, 09:09pm | report spam | close Reply |
Re: Support

Windows users will undoubtedly require more tech support, so Apple should charge more. ;-)

MacNN.com Reader
Fresh-Faced Recruit

Joined: Jul 2001

0

07/22, 10:28pm | report spam | close Reply |
come on...

think about it. if they are transitioning to Mac, they recommend the lowest end current Power Mac. makes perfect sense to me. and the pricing is very reasonable as well. and saying that "we complain about $100 for Office, this is $4000" is incredibly stupid � office costs $400, Shake costs $5000. big difference.

ralphieboy23

Joined:

0

07/22, 10:53pm | report spam | close Reply | delete
Wow, $10k...

I wonder if they throw in fries with that Shake for $10k?

MacNN.com Reader
Fresh-Faced Recruit

Joined: Jul 2001

0

07/23, 12:38am | report spam | close Reply |
It's not for everyone!

If you are complaining about $4000 software, let me say that THIS SOFTWARE IS NOT MADE FOR YOU. It is in a totally different league than software like MS Office, and is priced accordingly. Are you designing visual effects for the next X-Men movie, or perhaps the sequel to Lord of the Rings? If you aren't, then you have no business b*tching about the price, since you're not, and never will be, the intended customer.

Apple is not price gouging - the fact is, the Windows and Linux versions of Shake sold for $9,900 before Apple came along, now they're just selling the Mac version at half price as incentive for customers to switch to the Mac version. The Linux and Windows versions stay at the same price they were before. Pretty smart.

If the other poster's stats are true, I'm not surprised that the Windows version had only 200 customers. Shake is designed for a very elite group of customers, companies doing high-end visual effects for FILM. There simply aren't that many of those kinds of companies around, like ILM and Digital Domain.

MacNN.com Reader
Fresh-Faced Recruit

Joined: Jul 2001

0

07/23, 03:43am | report spam | close Reply |
More incentive to switch!

If Apple brought the price down further to the $2000 range, then it will be withing the reach of even more companies doing film and special effects (the kind that can afford stuff like Lightwave, 3DMax, Cinema4D and Maya). That would then further increase Apple's marketshare within the film industry and would be another reason for film and special effects companies to dump their PCs for Macs.

MacNN.com Reader
Fresh-Faced Recruit

Joined: Jul 2001

0

07/23, 07:26am | report spam | close Reply |
Re: megahertz myth?

The Windows version seems to require a better graphics card and perhaps that's why the Mac CPU requirements are higher - it needs to do more.

MacNN.com Reader
Fresh-Faced Recruit

Joined: Jul 2001

0

07/23, 09:03am | report spam | close Reply |
another agressive move

by Apple. Now they can buy the top of the line PowerMac and get Shake at the same time!

MacNN.com Reader
Fresh-Faced Recruit

Joined: Jul 2001

0

07/24, 09:36am | report spam | close Reply |
Let's say it again...

Shake has always been 9 900 $

So Apple is not inflating the price of Shake for the other platforms.

Apple is simply selling Shake at a discount price to Mac users... and giving an incentive to other platform users to switch to the Mac

MacNN.com Reader
Fresh-Faced Recruit

Joined: Jul 2001

0

07/24, 09:39am | report spam | close Reply |
And I want to add...

Shake isn't for me, a lambda iBook user. Shake is for serious image designer. I wouldn't buy Final Cut Pro either. What would I do with it ? Nothing !!!

Shake is a special software for a special market. The future of GraphicConverter or PhotoShop is not at stake here ! ;-)

Show More Comments

Login Here

toggle

Network Headlines

05/22	Ex-Gartner analyst Michael Gartenberg...
05/22	Voice search coming to Chrome for iOS...
05/22	Autodesk Smoke Extension 1 to ship...
05/22	Apple Germany now allowing online store...
05/22	Google, Yahoo, Cisco under scrutiny...

Show All

05/23	HTC One sales near 5 million, boosting...
05/23	HP Envy Rove takes on Sony Tap 20,...
05/22	Google, Yahoo, Cisco under scrutiny...
05/22	HTC struggles continue as it bleeds...
05/21	iOS 7 to get Flickr, Vimeo integration...

Show All

03/02	Save $330 on refurb. 15.4-inch, 2.4GHz...
03/01	Pre-owned 8GB iPod touch 2G, drops...
02/29	$150 off Nikon Coolpix S80 Compact...
02/28	Plantronics BackBeat 903 Bluetooth...
02/27	Refurb. Seagate 1.5TB GoFlex Portable...

Show All

toggle

Apple Shake 2.5 for Mac OS X coming in August

updated 03:40 pm EDT, Mon July 22, 2002

steep pricing

Good move Apple!

The other way around

Re: The other way around

Wuuuahhh???

with the 5k you save...

lol

megahertz myth?

This won't translate wel

Windows upgrade only

-

and Apple did not...

Actually ...

and Apple did...

Steve's got _some_cajone

Sounds fair enough

Three Button Mouse

Re: Three Buttons

G4 Speed requirement

Re: Support

come on...

Wow, $10k...

It's not for everyone!

More incentive to switch!

Re: megahertz myth?

another agressive move

Let's say it again...

And I want to add...

Login Here

Register for our weekly email newsletter:

Connect tools:

Subscribe

to our RSS

Follow us

on Twitter

Most Read

10 Most Discussed

MacNN Marketplace

Apple Shake 2.5 for Mac OS X coming in August

updated 03:40 pm EDT, Mon July 22, 2002

Related Articles

Recent Articles

steep pricing

Good move Apple!

The other way around

Re: The other way around

Wuuuahhh???

with the 5k you save...

lol

megahertz myth?

This won't translate wel

Windows upgrade only

-

and Apple did not...

Actually ...

and Apple did...

Steve's got _some_cajone

Sounds fair enough

Three Button Mouse

Re: Three Buttons

G4 Speed requirement

Re: Support

come on...

Wow, $10k...

It's not for everyone!

More incentive to switch!

Re: megahertz myth?

another agressive move

Let's say it again...

And I want to add...

Login Here

Register for our weekly email newsletter:

Connect tools:

Subscribe

to our RSS

Follow us

on Twitter

Most Read

10 Most Discussed

MacNN Marketplace