Apple has launched a pair of new TV ads, both showcasing the iPhone 5 in different ways. In "Turkey,"
the iPhone is used to take pictures from a Thanksgiving dinner, then shared using Shared Photo Streams
, a feature in iOS 6. The second, "Orchestra," highlights a hardware feature in the iPhone 5: its pair of microphones that allow for active noise-cancelling. The spot points out that most smartphones don't offer the feature (though most Bluetooth headsets do), saying that the iPhone 5 will let you hear and speak more clearly in noisy environments.