As soon as I woke up this morning, I knew something good was going to happen. First, I thought I would win the Lotto, but then quickly realized that my luck isn’t nearly that good. Next, I believed I would have any tech product at my disposal at any moment. Once again — I lost. But what I did get today was something that was bittersweet — my $100 credit to the Apple store.
Now, I may spend quite a bit of time at the Apple store perusing, buying, wishing — you know. But now that I own an iPhone, iPod, Apple TV, Mac Mini, MacBook and the new iMac, what’s left for me to buy? I don’t need another iPod and I won’t buy a printer from the Apple store. I could buy a digital camera and get the $100 discount, but I have one of those too. Some may tell me to pick up an Airport Extreme, but I’m using one right now for a feature I’m writing for InformationWeek.
The $100 Apple credit was nice and I appreciated it. But at what point is it useless? If you’re someone like me who already owns almost every Apple product under the sun, this $100 credit means practically nothing — there’s nothing left to buy. Of course, some may say that you can get Leopard in October for practically nothing and other software solutions, but I’m a hardware guy and if I’m going to spend my money, I’d prefer to spend it on hardware.
What are your thoughts? Would you have preferred $100 cash back like I would?
Don Reisinger is a freelance technology journalist who covers everything from HDTVs to the iPhone. He writes The Digital Home for CNET, product reviews for InformationWeek and PC World, and contributes to over 15 publications throughout the world.
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