toggle

AAPL Stock: 118.44 ( -2.86 )

Printed from http://www.macnn.com

HealthKit policies updated to block data use by advertisers, brokers

updated 03:51 pm EDT, Thu August 28, 2014

Should address one central fear

Apple has updated the language in its privacy policy for HealthKit to prevent apps from selling data to "advertising platforms, data brokers or information resellers," notes the Financial Times. HealthKit will allow iOS 8 apps to exchange health and fitness data tracked via various accessories, such as the iWatch. The iOS upgrade is rumored to launch next month alongside the iWatch and the iPhone 6.

Though developers might potentially sell the data anyway, anyone caught doing so would have their apps kicked out of the App Store. Advertisers could theoretically use the information to market products like supplements, accessories and medical treatments.

Apple itself will also have to be careful with HealthKit data, since it's treading into areas regulated by government agencies like the US Food and Drug Administration. The company is believed to have met with FDA officials last December, presumably to discuss compliance with federal guidelines and laws.




by MacNN Staff

POST TOOLS:

TAGS :

toggle

Comments

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

Follow us on Facebook

toggle

Most Popular

Advertisement

Recent Reviews

HP 14-x030nr 14-inch Chromebook

If you're like us, chances are you've come to realize that you need the ability to access the Internet on the go. Also, you've prob ...

15-inch MacBook Pro with Force Touch

Apple's 15-inch Retina MacBook Pro continues to be a popular notebook with professional users and prosumers looking for the ultimate ...

Typo keyboard for iPad

Following numerous legal shenanigans between Typo -- a company founded in part by Ryan Seacrest -- and the clear object of his physica ...

toggle

Most Commented