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Beats, Apple post self-deprecating video celebrating union

updated 11:00 pm EDT, Fri August 1, 2014

Features Beats Pill speakers, Siri in jokey self-congratulatory message

A brief video has been posted by new Apple employee Dr. Dre on the Beats Twitter account that both celebrates and pokes fun at the union of the two companies. The video, which features animated versions of the Beats Pill speakers and the disembodied voice of Siri, will remind some of the "talking car" Chevron advertisements done by Aardman Animation, makers of Wallace & Gromit in its style of animation and light humor between "Mikey" and "Tina."

The two Pill speakers discuss the merger and express excitement at going to a celebratory party at Dr. Dre's house, and ask Siri to help them get there. After being informed that the party is "invitation only," Tina says she didn't want to go anyway, but Mikey pleads for Siri's help. "I'm sorry, I didn't catch that," Siri replies as the two company logos appear together. It's unknown if the promo is intended to be shown on TV, or is just a casual creation to commemorate the occasion and would be limited to the web.

by MacNN Staff



  1. theKiwi

    Fresh-Faced Recruit

    Joined: 06-03-02


    "Apple and ..." This video is no longer available due to a copyright claim by Beats By Dre.

  1. zunipus

    Fresh-Faced Recruit

    Joined: 02-14-07

    Am I wrong to guess that Dr Dre went out-of-bounds of professionalism again and Apple had to have to video removed again? Why exactly is this immature man working for Apple? Is this perhaps NOT a good thing? I like Apple's brand of professionalism. I'm concerned. Will we see further displays of unprofessionalism in Apple's future?

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