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IDC: PC market rebounds, but failed to reach growth in second quarter

updated 09:20 pm EDT, Wed July 9, 2014

Second quarter results see worldwide shipments down 1.7 percent, lowest in two years

On the back of Gartner's PC sales figures, International Data Corporation (IDC) announced its own research numbers indicating that PC shipments saw a year-on-year decline in the second quarter. IDC says that the results from its quarterly PC tracker showed that second quarter 2014 saw the smallest decline in PC shipments since the second quarter of 2012.

Spurred on by the return of consumer interest to PCs and the need for replacements tied to Windows XP migrations, IDC states that the decline is better than the initial figure, that was calculated at 7.1 percent. The top five computer vendors saw an average growth of 9.8 percent year-on-year. However, the remainder of the market declined 18.5 percent in the same period.

Shipments for desktops in some areas indicate that businesses are buying new machines, with some growth in the consumer market producing greater results on lower-priced items. Low-cost system purchases, such sub-$300 Chromebooks, aided in the stabilization of the consumer market when paired with the slowing of growth for tablets.

"The recent strength in mature regions is a positive sign," said Vice President of Worldwide PC Trackers Loren Loverde. "However, an important part of this strength is driven by the rebound from weaker demand last year and to potentially short-term replacement activity. We can look for some recovery in emerging regions going forward, but it may coincide with slower growth in mature regions."

For worldwide markets, the top growth performers were Canada, Europe and the United States. Year-on-year growth for the United States was 6.9 percent. IDC said that Japan would be considered a good performer, but a surge in the last quarter and taxes limited the quarterly growth. Even with the improvement, IDC doesn't see the slight growth as a reason to raise the outlook for the rest of the year.

"We do not see the recent gains as a motive to raise the long-term outlook, although 2014 growth could get closer to flat, rather than the May projection of negative six percent," added Loverde.

Top 5 Vendors, Worldwide PC Shipments, Second Quarter 2014 (Preliminary) (Shipments are in thousands of units)
Top 5 Vendors, Worldwide PC Shipments, Second Quarter 2014 (Preliminary) (Shipments are in thousands of units)

Lenovo and HP benefited from the growth the most of all manufacturers. Lenovo saw a total improvement of 15.1 percent from second quarter 2013 to 2014. Shipments increased by 1.9 million units from the previous year, which gained the company a 2.9 percent total market share. HP performed well, seeing 10.2-percent growth from the same quarter 2013 to 2014. The increase in shipments by 1.2 million raised HP's market share by 1.9 percent year-on-year.

IDC indicates that Acer Group saw a 2.5 percent decrease in growth compared to the previous year. Shipments for the company declined from 6.2 million units in 2013 to 6.1 million in 2014, losing 0.1 percent on year-over-year comparisons, with 153,000 fewer units.

Growth appeared better for the United States when compared to the global market. The use of better channel partners and restructuring in two of the biggest manufacturers in the market allowed for growth that would grant the companies a combined 53 percent control of the market. School sales and the holidays should keep the PC sales up through the end of the year. Total PC shipments for the United States tallied to 16.6 million.

HP controlled 27.3 percent market share for the quarter, while Dell held at 25.7 percent. For HP, a growth of 15.6 from the second quarter of 2013 to 2014 equated to a gain of 2.9 percent of the regional market. The company shipped 617,000 more units in 2014 compared to 2013. Dell witnessed a market share increase of 1.4 percent, thanks to 490,000 additional units shipped in 2014 over the previous year. The company saw a 12.9 percent growth increase year-on-year.

by MacNN Staff



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