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Apple expands human curation of European App Stores

updated 12:55 pm EDT, Thu June 12, 2014

Music, Productivity among categories with recommendations

Bringing them in line with the US, Apple is now curating more categories in European localizations of the iOS App Store, according to The Guardian. Until recently only Games, Kids, Education, Food, and Newsstand were curated, highlighting app recommendations and themes. Today the Productivity, Photo & Video, Sport, Music, Lifestyle, Health and Travel categories have been given the same treatment. Previously they simply presented new and popular apps selected by algorithm.

The company has moreover revamped its European landing pages to point people to the improved sections. The App Store is undergoing a number of changes as Apple prepares an iOS 8-related overhaul. Come fall, the store will feature things like app bundles, a new Explore tab, and trending searches.

by MacNN Staff





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