updated 12:30 am EDT, Sat May 31, 2014
Gave company by far the fastest adoption rate of any OS ever
Just days before its replacement is to be officially revealed for the first time, iOS 7 has achieved an 89.7 percent adoption rate among Internet-active iPhones in North America, an ongoing study by mobile ad marketing and analysis firm Chitika has revealed. The survey also revealed that iPad adoption of iOS 7 has grown rapidly in the last three months, reaching 84.8 percent of US and Canadian web traffic from iPads.
The adoption numbers for iPhone and iPad owners increased 5.4 and 6.3 percent (respectively) since the previous survey in February. While iOS 8 is expected to be revealed to developers during Apple's WWDC keynote announcement on Monday, but may not be released to the public until after the next set of iPhones and iPads are announced, expected to be some time in the fall. At its present growth rate, iOS 7 will approach 96 percent adoption among active web users by the time iOS 8 is formally unleashed.
Adoption of iOS 6 among iPhone users was actually slightly higher at this same point last year, reaching nearly 93 percent (83 percent for iPad users, slightly below current iPad adoption). The results are drawn from millions of North American online ad impressions seen by iOS users between May 22 and 28.