updated 09:01 pm EDT, Wed May 14, 2014
Ruling by Court of Justice opens door to users 'right to be forgotten'
Hours after a ruling by the Court of Justice of the European Union, search engine giant Google is already receiving requests to purge "inadequate, irrelevant or no longer relevant" personal engine from search results. Google has not as of yet figured our how to handle the requests or generated a workflow to evaluate the legitimacy of the demands.
"A simple way of understanding what happened here is that you have a collision between a right to be forgotten and a right to know. From Google's perspective that's a balance," said Google CEO Eric Schmidt of the court's ruling. "Google believes having looked at the decision, which is binding, that the balance that was struck was wrong."
Google spokesman Al Verney said of the ruling that the company was "very surprised that it differs so dramatically from the Advocate General's opinion, and the warnings and consequences that he spelled out. We now need to take time to analyze the implications." Google will have to both implement and police takedown requests, to insure both legitimacy as well as the appropriateness of a given request.
Should Google, Yahoo, or Microsoft fail to comply with any enacted "right to be forgotten" law, it could be fined as much as two percent of its global yearly revenue. All of the search engines will have to field "an army of removal experts" in each of the European Union's 28 countries, regardless if the corporation has an existing presence, according to Reuters.