toggle

AAPL Stock: 128.7 ( -0.25 )

Printed from http://www.macnn.com

Apple communications VP Katie Cotton steps down

updated 01:54 pm EDT, Wed May 7, 2014

Executive spent 18 years at Apple

Apple's long-time VP of worldwide corporate communications -- Katie Cotton -- is retiring, the company confirms. Cotton has worked at Apple for some 18 years; company spokesman Steve Dowling explains that she "has wanted to spend time with her children for some time now." Cotton herself says that the departure is "hard" for her, since "Apple is a part of my heart and soul."

While in her VP role, Cotton has served as an intermediary for CEOs Steve Jobs and Tim Cook, and controlled public perception through the information Apple disseminates. The company is notoriously careful about its statements and press releases, often refraining from comment in instances where other companies speak up. It is also extremely hesitant about sharing review units, preferring to give them to a handful of prominent reviewers known to favor Apple products.

Cotton's retirement could precipitate a change in some of these practices. Apple's senior VP of worldwide product marketing, Phil Schiller, is still in place however, and Cook himself exercises control over Apple's messages.




by MacNN Staff

POST TOOLS:

TAGS :

toggle

Comments

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

Follow us on Facebook

toggle

Most Popular

Advertisement

Recent Reviews

Jorno Bluetooth keyboard and stand

The Jorno Bluetooth keyboard and stand for tablets certainly looks nice. The gunmetal grey shell of the keyboard looks great while the ...

Apple 12-inch Retina MacBook

It is an exciting time for consumer technology, with gadgets and devices that once used to the stuff of dreams now coming to fruition. ...

JBL Synchros Reflect in-ear headphones

All headphones are not created equally, especially when it comes to use during vigorous activities or workouts. Over-the-ear headphone ...

toggle

Most Commented