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JayBird Reign fitness tracker offers sleep tracking, 'Go Zone' scoring

updated 12:18 pm EST, Tue January 7, 2014

Reign fitness band secured by magnets, coming this summer

Accessory producer JayBird is joining the fitness tracking market with its own wristband. The Reign is able to keep tabs on steps and general activity and synchronize over Bluetooth with an app on an iOS or Android device, much like other fitness trackers available today, except that it is also capable of suggesting to users whether they have a healthy lifestyle.

By monitoring usage patterns and the wearer's sleep, the app can say if the user is in the "Go Zone," the Reign's term for a healthy lifestyle, reports SlashGear. Though the actual specifics for what is classified as the "Go Zone" has not been revealed, the companion app will apparently offer charts for various metrics, including sleep and activity.

JayBird Reign
JayBird Reign


The waterproof hardware itself is made up of two sections, attached magnetically. While it claims to offer a seamless fit, the sections for the band and sensor can be adjusted to fit, with the sensor segment including a row of lights on the outside to provide feedback between synchronizations.

Expected to ship before or during the summer, the Reign is expected to go on sale for $199, in a choice of four colors.




by MacNN Staff

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