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India to get trade-ins of non-Apple phones toward iPhone 5c, 4S

updated 11:34 am EST, Mon November 18, 2013

High prices of Apple phones a barrier

Apple is planning to launch a special trade-in program in India that would allow people to put non-Apple smartphones toward the cost of an iPhone 5c or 4S, according to local publication Business Today. A specific list of phones will be eligible, including the Nokia Lumia 925; the BlackBerry Z10 and Q10; the HTC Desire 500, Desire 600, One Mini, and One Dual-SIM; the Samsung Galaxy Mega, S4 Mini, Galaxy S3, Galaxy S4, Galaxy Note 2, and Galaxy Note 3; and finally, the Sony Xperia C, Xperia ZR, Xperia Z, Xperia Z1, and Xperia Ultra. Apple's own iPhone 4 will of course also be an option.

Merchants participating in the program will get a commission of 2000 rupees per device. For customers, the initiative will lower the cost of an iPhone 5c from 41,900 rupees to 28,900, and the price of a 4S from 31,500 rupees to only 18,500.

Although Apple has been making a bigger push in India during the past year, the iPhone is often a prohibitively expensive device in a market that skews towards unlocked phones and pre-paid service. The 41,900 rupees for a 5c translates into $671, $122 more than the same hardware would cost in the US.




by MacNN Staff

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Comments

  1. RockoBoffo

    Fresh-Faced Recruit

    Joined: 06-12-13

    Man if you are the one guy in India that bought a Z10 - you should get two iPhones.

    Hey, rare is rare, and it makes for good headlines.

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