AAPL Stock: 117.81 ( -0.22 )

Printed from

Victorious appeal gives Apple rights to 'iPhone' name in Brazil

updated 04:30 pm EDT, Wed September 25, 2013

Name shared with IGB Electronica

Apple has won an appeal allowing it to continue using the "iPhone" trademark in Brazil. A local company, IGB Electronica, earlier argued in court that it had exclusive Brazilian rights to the name, since it first filed for a trademark in 2000, seven years before the Apple iPhone would be announced. That trademark was granted in 2008 though, and IGB only released its Android-based Gradiente iphone in December 2012, a month before the trademark was due to expire. Nevertheless, Brazil's Institute of Industry Property recently ruled in favor of IGB, prompting the Apple appeal.

In handing the appeal to Apple, Judge Eduardo de Brito Fernandes called the company's iPhone "world renowned," and said it wouldn't be fair to grant exclusivity since "all the [Apple] product's renown and client following have been built on its performance and excellence as a product." He further contended that the Gradiente's name just uses a combination of "Internet" and "phone" as a way of branding a phone with Internet access, and that even prior to IGB's 2000 filling, Apple already had a series of "i" products registered in several countries.

Under the current legal situation, both Apple and IGB will be allowed to use the iPhone name. IGB is planning to launch its own appeal, however.

by MacNN Staff



  1. Jeff75

    Forum Regular

    Joined: 09-15-00

    Excellent news for Apple. Kudos.

Login Here

Not a member of the MacNN forums? Register now for free.


Network Headlines

Follow us on Facebook


Most Popular


Recent Reviews

Ultimate Ears Megaboom Bluetooth Speaker

Ultimate Ears (now owned by Logitech) has found great success in the marketplace with its "Boom" series of Bluetooth speakers, a mod ...

Kinivo URBN Premium Bluetooth Headphones

We love music, and we're willing to bet that you do, too. If you're like us, you probably spend a good portion of your time wearing ...

Jamstik+ MIDI Controller

For a long time the MIDI world has been dominated by keyboard-inspired controllers. Times are changing however, and we are slowly star ...


Most Commented