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Sony Vaio laptop line boosted with premium 'red' editions in US

updated 12:21 am EDT, Thu August 8, 2013

New line includes premium build and finish with price to match

Sony is releasing a limited number of its VAIO Duo, Pro and Fit in a lustrous, glossy red for the US market. The VAIO | red edition, previously only available in Japan and Europe, features what the company calls "exquisite details, extreme portability and speedy performance." The signature red finish is achieved by a variety of painting techniques on different materials, including carbon fiber and aluminum. The notebook is not affiliated with the (product) RED charity, which develops red versions of products to raise AIDS awareness.

The new models boast up to Intel Core i7 fourth generation processors, 12GB memory and 512GB storage. Faster boot-up and data access is achieved with Solid State Drive options. The VAIO Fit 15 offers a hybrid hard drive and an optical drive that reads and writes Blu-ray Disc media.

The VAIO | red edition also includes standard Sony features such as a full-size backlit and full-pitch keyboard, track pad and instant PC resume technology. In addition, the VAIO | red edition features ArtRage Studio (VAIO Duo includes ArtRage Studio Pro) digital arts software.

The VAIO | red edition is available exclusively through Sony store and online beginning during the afternoon of August 8. The VAIO Duo 13 model is available for $3,000. The VAIO Pro 13 model is available for $2,600. The VAIO Fit 15 model is available for $2,000.

by MacNN Staff




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