updated 10:01 pm EDT, Thu May 23, 2013
Could mark change from
An allegedly official Apple email sent to Apple Authorized Service Providers (AASPs) in Brazil may support rumors that Apple is planning to do its own repairs of iOS devices, according to AppleInsider. At the moment, a person bringing a broken iPhone, iPod, or iPad to Apple is more likely to have the device swapped out for a refurbished unit, to which a person has to resync their data using iCloud or iTunes. It can often be cheaper and/or faster for the company than conducting a true repair, which requires having a supply of spare parts on hand.
The previous rumors hinted that Apple was planning to overhaul its repair services, specifically at Apple Stores. If authentic, the Brazilian memo indicates that Apple may soon, for example, start repairing iPad glass. The display is believed to be the most expensive part of an iPad, which could make it more cost-effective for Apple to simply replace panels whenever possible.
The email message is attributed to a John Meneghel, said to be Apple's Technical Assistance manager in Brazil. Changes to Apple's repair program will supposedly start taking effect in June.