updated 05:50 pm EDT, Thu May 2, 2013
Following 50 downloaders after landmark will receive $500 credits
Apple has launched a countdown to 50 billion app downloads on its iOS App Store, and is awarding a $10,000 gift card to the downloader, plus $500 gift cards to the next 50 downloaders following the landmark download. The representative countdown progress is seen in iTunes under the App Store section.
No purchase or download is technically necessary. According to the rules of the contest, Apple only accepts 25 entries per person or iTunes account per day, and the account holder that downloads the entry is considered the winner, regardless of who actually selects the app for purchase. The awards are redeemable in the iTunes store, App Store, and iBookstore only.