toggle

AAPL Stock: 118.44 ( -2.86 )

Printed from http://www.macnn.com

Spotify prepping streaming video service to rival Netflix?

updated 03:20 pm EDT, Mon March 25, 2013

Sources point to new video offering

Spotify is reportedly preparing to launch a streaming video service that may rival Netflix and other established players, unnamed sources have told Business Insider. The unconfirmed report suggests the company is already attempting to find partners that will help produce exclusive content, following a strategy already employed by Hulu and Netflix.

The rumors have fueled speculation that Spotify is looking for new ways to establish control over the terms of licensing deals with content owners. Exclusive content is a clear departure from third-party licensing, though it remains unclear if streaming service providers will achieve success with such business models.

Netflix' original series "House of Cards" premiered just last month, with an estimated production cost of at least $4.5 million per episode, though the company has yet to disclose any details surrounding initial viewership. Amazon is working on its own original content, while rumors suggest Microsoft may be following suit.

Despite the Spotify report, CEO Daniel Elk recently told CNET the company is "all focused on music" in the near term. "I won't rule it out because we're a company that looks at what we're doing incredibly long term," he added.




by MacNN Staff

POST TOOLS:

TAGS :

toggle

Comments

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

Follow us on Facebook

toggle

Most Popular

Advertisement

Recent Reviews

HP 14-x030nr 14-inch Chromebook

If you're like us, chances are you've come to realize that you need the ability to access the Internet on the go. Also, you've prob ...

15-inch MacBook Pro with Force Touch

Apple's 15-inch Retina MacBook Pro continues to be a popular notebook with professional users and prosumers looking for the ultimate ...

Typo keyboard for iPad

Following numerous legal shenanigans between Typo -- a company founded in part by Ryan Seacrest -- and the clear object of his physica ...

toggle

Most Commented