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Cirrus creates Lightning-headphone dev kit
Apple supplier Cirrus Logic has introduced a MFi-compliant new development kit for companies interested in using Cirrus' chips to create Lightning-based headphones, which -- regardless of whether rumors about Apple dropping the analog headphone jack in its iPhone this fall -- can offer advantages to music-loving iOS device users. The kit mentions some of the advantages of an all-digital headset or headphone connector, including higher-bitrate support, a more customizable experience, and support for power and data transfer into headphone hardware. Several companies already make Lightning headphones, and Apple has supported the concept since June 2014. http://bit.ly/29giiZj

Apple Store app offers Procreate Pocket

The Apple Store app for iPhone, which periodically rewards users with free app gifts, is now offering the iPhone "Pocket" version of drawing app Procreate for those who have the free Apple Store app until July 28. Users who have redeemed the offer by navigating to the "Stores" tab of the app and swiping past the "iPhone Upgrade Program" banner to the "Procreate" banner have noted that only the limited Pocket (iPhone) version of the app is available free, even if the Apple Store app is installed and the offer redeemed on an iPad. The Pocket version currently sells for $3 on the iOS App Store. [32.4MB]
Porsche adds CarPlay to 2017 Panamera
Porsche has added a fifth model of vehicle to its CarPlay-supported lineup, announcing that the 2017 Panamera -- which will arrive in the US in January -- will include Apple's infotainment technology, and be seen on a giant 12.3-inch touchscreen as part of an all-new Porsche Communication Management system. The luxury sedan starts at $99,900 for the 4S model, and scales up to the Panamera Turbo, which sells for $146,900. Other vehicles that currently support CarPlay include the 2016 911 and the 2017 models of Macan, 718 Boxster, and 718 Cayman. The company did not mention support for Google's corresponding Android Auto in its announcement. http://bit.ly/295ZQ94

Apple employees testing wheelchair features
New features included in the forthcoming watchOS 3 are being tested by Apple retail store employees, including a new activity-tracking feature that has been designed with wheelchair users in mind. The move is slightly unusual in that, while retail employees have previously been used to test pre-release versions of OS X and iOS, this marks the first time they've been included in the otherwise developer-only watchOS betas. The company is said to have gone to great lengths to modify the activity tracker for wheelchair users, including changing the "time to stand" notification to "time to roll" and including two wheelchair-centric workout apps. http://bit.ly/2955JDa

SanDisk reveals two 256GB microSDXC cards
SanDisk has introduced two 256GB microSDXC cards. Arriving in August for $150, the Ultra microSDXC UHS-I Premium Edition card offers transfer speeds of up to 95MB/s for reading data. The Extreme microSDXC UHS-I card can read at a fast 100MB/s and write at up to 90MB/s, and will be shipping sometime in the fourth quarter for $200. http://bit.ly/294Q1If

Apple's third-quarter results due July 26
Apple has advised it will be issuing its third-quarter results on July 26, with a conference call to answer investor and analyst queries about the earnings set to take place later that day. The stream of the call will go live at 2pm PT (5pm ET) via Apple's investor site, with the results themselves expected to be released roughly 30 minutes before the call commences. Apple's guidance for the quarter put revenue at between $41 billion and $43 billion. http://apple.co/1oi1Pbm

Twitter stickers slowly roll out to users
Twitter has introduced "stickers," allowing users to add extra graphical elements to their photos before uploading them to the micro-blogging service. A library of hundreds of accessories, props, and emoji will be available to use as stickers, which can be resized, rotated, and placed anywhere on the photograph. Images with stickers will also become searchable with viewers able to select a sticker to see how others use the same graphic in their own posts. Twitter advises stickers will be rolling out to users over the next few weeks, and will work on both the mobile apps and through the browser. http://bit.ly/29bbwUE

aristotles Grizzled Veteran Joined: Jul 16, 2004
He needs to find a career in writing fiction. Why would he be lowering targets if he already understand that production of the iPhone 5 is winding down as the iPhone 5S is ramping up? How would supplier checks have anything to do with sales?
Is this guy trying to short the stock?
Constable Odo Fresh-Faced Recruit Joined: Aug 22, 2007
by Tim Cook to not put too much stock in supply chain numbers. I don't think it matters whether this guy cuts target prices or not. I'm just thinking that these people do not know Apple's supply chain that well. They never talk about Amazon's Kindle supply chain or inventory or any number of other companies' supply chain. I think iPhone sales will be lower because it normally is after the Christmas quarter. How much lower is hard to tell. But, iPhone sales shouldn't fall any lower than the rest of the industry. Apple's retail stores are always pushing iPhones. I doubt any company can increase sales following the Christmas season, so what's the big deal.
Apple's share price has already fallen 40% despite sales not falling 40% so $630 seems like an OK target price to me. I'd be happy if Apple finishes the year at $630 seeing the awful collapse Apple's share price is in right now.
thinkman Junior Member Joined: Jan 04, 2005
I think this one bugs me so much because I see it ALL THE TIME! Back when journalists (rather than the talking heads who've replaced these venerable stalwarts) actually studied grammar, this almost never happened. Regarding your headline, it should be "fewer" not "less"! Oh, and as regards the actual story - how many times do we have to hear the same old song based on a single "fact" rather than the whole truth. The internet is the future (and the present), but it is also the death of reliable journalism and analysis.
thinkman Junior Member Joined: Jan 04, 2005
Hey MacNN, what's with the unintended forward slashes in my comment? Perhaps it's time you find someone with more HTML experience (if, indeed, that is the problem - I'm a neophyte when it comes to coding, so my remedy may be completely off base).
thinkman Junior Member Joined: Jan 04, 2005
I meant backslash.
Spheric Harlot Clinically Insane Joined: Nov 07, 1999
"fewer"
blahblahbbbbber Baninated Joined: Mar 15, 2013
I can see people dumping them like myspace. It like an old turd on your lawn, everybody has it, everybody's bored with it. Simple truth