toggle

AAPL Stock: 105.22 ( + 0.39 )

Printed from http://www.macnn.com

Hands-on: Flint's mobile payment app

updated 10:12 pm EST, Sat February 2, 2013

Flint takes on Square with new app

Flint is taking on the bigger players in the mobile payment market, pushing out a product for credit card payments that doesn't rely on a card reader like Square or other competitors. Instead, the app uses image recognition algorithms to read the numbers off of a card's face and process a transaction that way.

"It doesn't take a picture of the card," Flint CEO Greg Goldfarb tells me, anticipating my question. "It just reads the numbers, and we do that to protect consumer privacy."

The system Flint's developed seems nifty and well-realized, especially for a first-time app developer. Flint allows users to link an account to their business' Facebook page. Customers will then have the option to share testimonials directly to a business' page, as well as to their own wall.

Aside from the app (currently iOS-exclusive), Flint also maintains a web portal, allowing users to run analytics on their sales and to target customers for additional communications.

It will be interesting to see how the app fares against the competition. The number recognition feature works quickly, but it still seems maybe a step slower than simply swiping a card. The tradeoff, though, is that a retailer doesn't have to pay for a card reader dongle and can start accepting payments very quickly after downloading the free app.

"We've had people going from downloading the app from the App Store to processing their first transaction, literally, in two or five minutes."




by MacNN Staff

POST TOOLS:

TAGS :

toggle

Comments

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

toggle

Most Popular

MacNN Sponsor

Recent Reviews

Sound Blaster Roar Bluetooth speaker

There could very well be a new king of the hill for Bluetooth speakers, with Sound Blaster's recent entry into the marketplace. Bring ...

Kenu Airframe Plus

Simple, stylish and effective, the Kenu Airframe + portable car mount is the latest addition to Kenu's lineup. Released earlier this ...

Plantronics Rig Surround 7.1 headset

Trying to capture the true soundscape of video games can be a daunting task. Looking to surround-sound home theater options, users hav ...

toggle

Most Commented