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Analyst: China seeing 'insatiable demand' for iPad mini

updated 01:37 pm EST, Fri December 28, 2012

Tablet out of stock in many stores

Apple is experiencing "insatiable demand" for the iPad mini in Hong Kong and mainland China, says Topeka Capital Markets' Brian White. The analyst explains that based on checks with stores this week, virtually every model of the Mini appears to be selling out in Hong Kong. Similar sellouts have been taking place at mainland Apple Stores.

"Prior to the China launch, we indicated that the iPad mini would be the 'next big thing in China' and we believe this phenomenon is starting to develop," White claims. "In our view, the smaller form factor and lower price point will allow Apple to sell the iPad mini in more meaningful volumes versus the regular-size iPad."

The analyst adds that the Mini already seems to be more popular in China than the fourth-generation full-sized iPad. Apple is also seeing high demand for the iPhone 5, which has become more readily available for walk-in buyers. "After the Galaxy S III and Galaxy Note I/II became more popular than the iPhone 4S in recent months, our discussions now indicate that the iPhone 5 has recently become the most popular high-end smartphone at the resellers that we spoke with," White says.




by MacNN Staff

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  1. nowwhatareyoulookingat

    Fresh-Faced Recruit

    Joined: 07-13-09

    Maybe give it a couple more months before deciding demand for it is 'insatiable'. It's only been available there for about 3 weeks.

  1. Spheric Harlot

    Clinically Insane

    Joined: 11-07-99

    Originally Posted by nowwhatareyoulookingatView Post

    Maybe give it a couple more months before deciding demand for it is 'insatiable'. It's only been available there for about 3 weeks.



    Yeah. Or wait two or three years and see if demand for the first-generation iPad mini isn't satiable after all. :rolleyes:


    In the present context, the term "insatiable" means that iPad minis are selling faster than Apple is able to supply them. It stands to reason that supply and demand will balance out eventually, given enough time, before supply is killed outright and a new model is introduced. Duh.

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