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Canalys: Apple ships one-fifth of global PC shipments

updated 11:42 am EDT, Wed August 1, 2012

Global shipments up 12 percent year-over-year

Apple products accounted for about one-fifth of all global PC shipments in the second quarter of this year. This according to a new report out from Canalys, which saw the iPad maker with a sizable lead over the competition when iPads are taken into account. The report also noted sluggish sales in the general PC industry, a reality stemming from the global economic environment as well as the effect of mobile devices on the traditional PC market.

Counting iPads, Apple shipped 21.1 million computing devices last quarter. That's up from 13.2 million for the same quarter last year. This year's total gave Apple 19.4 percent market share among PC manufacturers, with HP, Lenovo, Acer, and Dell trailing at 12.5, 12.1, 9.8, and 8.9 percent, respectively.

Apple's shipments saw 59.6 percent year-over-year growth, while HP's declined by 11.3 percent. Shipments of Lenovo products jumped 27 percent year-over-year.

Samsung's Galaxy Tab shipments doubled year-over-year, giving the South Korean manufacturer the largest share among Android tablets. Acer made the largest gains in the Android tablet sector, though, with its TF300 pad coming in at under $400. Acer's successes have made it the third largest tablet vendor globally.

Globally, the industry shipped 108.7 million client PCs in the second quarter. That's up 11.7 percent over the same quarter for 2011. At 37 percent, the Asia Pacific region accounted for the largest portion of those sales. North American sales made up just under a quarter of PC shipments for the quarter. In terms of growth, the Europe, Middle East, and Africa region took the top spot, with sales up 17.3 percent over last year.

The report pointed out disappointing figures in the Ultrabook sector. Those devices have been unable to reach a price point capable of attracting a large number of consumers, and sluggish sales in the segment have led to chip maker Intel's market share hitting an all-time low of under 70 percent.

Canalys' report was less than optimistic on the prospects for Microsoft's Surface tablets. Canalys expects that Microsoft will not be able to price the devices at a point competitive with Apple's iPad or the wide array of Android tablets. The Surface tablets will likely launch this fall, and Microsoft has been struggling to retain good relations with its manufacturing partners since announcing the devices earlier this year.

The forthcoming launch of Windows 8 holds some promise for the PC industry, but Canalys expects that Microsoft's market share will continue to decline until the third quarter of 2013. The firm recommends that Microsoft help its manufacturing partners to achieve attractive price points by lowering the license fees the software giant charges for Windows 8.

by MacNN Staff



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