toggle

AAPL Stock: 528.74 ( -2.96 )

Printed from http://www.macnn.com

Baidu to split revenue with Apple in Chinese iOS deal

updated 11:12 am EDT, Thu June 14, 2012

Deal similiar to one signed with Android phone makers, says Baidu VP

Chinese web search company Baidu will share some of its advertising revenue with Apple as a part of the deal to be featured in iOS, according to Baidu VP Wang Jing. While Baidu will only be another option for iOS search in China -- Google will remain the default -- Baidu currently handles 80 percent of Chinese web searches, and Wang says that the company is willing to cope with expenses in order to get smartphone users, for instance by offering free services like music streaming.

Wang is refusing to discuss the exact terms of the deal, and Apple has yet to comment. Mirae Asset Securities analyst Eric Wen notes, though, that a growing number of people in China are going online via smartphones instead of computers, making the mobile realm critical to firms like Baidu. Wang also says that his company has signed similar agreements with companies making Android phones.

Baidu will become available in China with the advent of iOS 6, which should launch sometime this fall. Better support for China is one of the smaller tentpoles of the new OS; the firmware will also have expanded handwriting recognition, Siri support for Cantonese and Mandarin, and integration with local video sites Youku and Tudou.




by MacNN Staff

POST TOOLS:

TAGS :

toggle

Comments

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

toggle

Most Popular

MacNN Sponsor

Recent Reviews

STM Trust technology bag

The search for a good messenger bag that doubles as a laptop bag is something many travelers find themselves facing at least once. Bet ...

PenClic Bluetooth mouse

Windows 8 aside, computer users have been trained that a mouse is the proper way to navigate through the desktop for many years now. T ...

Booqpad for iPad Air

Before we get rolling, I'll confess: I've never understood the purpose of cases like the Booqpad. If you've got a tablet, surely p ...

toggle

Most Commented